Developing a Successful Sales Team

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November 3, 2010 – 1:00 p.m. - 2:00 p.m.
Presented by: Chuck Udell, Essential Action Design Group
Track: Customer Service & Sales Solutions

To be successful in today’s aftermarket, you must have a clear competitive edge over your competitors. A knowledgeable, appreciated, motivated sales team can give a company this competitive edge. Yet industry data has shown that sales team development including education and training have taken a step backward at a time when companies need it the most. An investment in training, education and development, or TED, is vital to both an employee’s growth and to a company’s competitive edge. In addition, what works well today often doesn’t tomorrow. Team members with in depth knowledge, the right attitude, outstanding skills, and excellent work habits will provide that competitive edge. So why aren’t more aftermarket companies developing their people? Many business owners and management see training, education and development as an expense rather than a critical investment in their business. However, there are steps you can take to ensure TED provides an excellent return on investment for your sales team. Find out in in this session how knowledge can be successfully transferred and applied so that TED participants can grow sales and gross profit and help to insure that your developed sales team will be successful.

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