The Essentials of Online Marketing

About this product:

Thursday, January 14, 2010; Presented by: Bill Leake, CEO, Apogee Search

The Essentials of Online Marketing Webinar provided participants with must-know information about how to capture market share and increase sales.

As part of the management team at Power Computing, presenter Bill Leake built the first company to sell $1 million worth of product over the Internet. As CEO and founder of Apogee Search, he has guided the company from inception to its current position as the largest search-engine marketing firm in the Southwest, one of the 20 largest in North America and one of the fastest-growing companies on the Inc. 500 list.

Leake shared details of successful Internet promotion such as:

  • The four basic types of online marketing
  • What you need to do before you spend money on online marketing
  • What you can do this month to move the ball forward
  • Common online marketing mistakes and pitfalls to avoid

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