SEMA Jeep Wrangler Report
About this product:
The SEMA Jeep Wrangler Report provides an overview of the specialty-equipment market for TJ and JK Wranglers. The report includes data collected on how consumers modify their Jeeps: what parts they buy, how they shop, and how specialty-equipment business can connect with them to help sell their products.
The report includes:
- Information on what parts and accessories consumers have purchased
- Which retail channels consumers use to purchase Wrangler modifications
- Where consumers turn for information and ideas about new parts and accessories
- How consumers use their modified Jeeps, both on-road and off-road
- Recommendations for the industry