Intellectual Property Rights Guide
About this product:
All businesses have tangible assets: buildings, machines, and accounts receivable. Companies have intangible assets too: trademarks, patents, copyrights, reputation, and goodwill. SEMA places a high premium on the protection of trademarks, patents, and copyrights, also known as intellectual property (IP). Through this guide, we will describe these types of IP, the benefits of getting a mark or patent registered with the appropriate federal authorities, the application process, and the benefits of registration.