Title: Getting People to Read Your Emails
Presenter: Matt Bailey, SiteLogic Online Marketing
Date: SPC Business Technology Symposium, July 23, 2010
Duration: 1 hour, 12 minutes
Write, click and send. Easy, eh? But it’s also easy for your recipient to hit delete. Learn how to ensure that your emails are not only opened but compel the recipient to act. This session will explain the optimum techniques for small business owners, focusing on case studies and best practices, software tools and templates for success. Presenter: Michael Kelly, ClickMail.
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