On an annual basis we continue to see the specialty automotive products industry growing. Since 1992, the industry has had an average annual growth of 8 percent. That's eight years of nice increases. How long can the industry keep up such a pace? There are many companies within the industry that are still reporting appreciable sales gains. Of course there is the other side of the coin and some companies are struggling, but as a whole the industry appears to be holding its own. One of the secrets to industry growth is niches. Since most of the companies involved with specialty automotive equipment are small, niche markets that are unprofitable for larger firms provide a good living with potential for growth. Combined with owners and operators who are enthusiasts at heart, niche markets provide an excellent spawning ground for innovative products.