The Bonneville Salt Flats is a unique land formation in northwestern Utah that beckons visitors from around the world. For racers, its surface is unequaled. The hard salt crust is perfect for both speed and safety. But there is a problem. The once 13-mile racetrack is now less than eight miles long due to salt erosion.
The core mission of SEMA is to help its members succeed and prosper, and a spirit of volunteerism permeates that mission. To grow the automotive specialty-equipment industry and address the broad range of issues facing association members, SEMA continues to rely on the vision and leadership of dedicated individuals from every industry segment who give freely of their time and energy for the benefit of all. In that spirit each year, SEMA bestows its highest honor—the Person of the Year Award—on an individual who embodies the association’s mission. For 2016, that person is Tim Martin of K&N Engineering.
There’s a reason why the tire and wheel section remains one of the largest display areas of the annual SEMA Show in Las Vegas. For consumers, tires and wheels continue to be one of the first, best and most basic ways to personalize a passenger car or light truck. Whether enhancing looks and stance from the get-go or breathing new life into a well-traveled vehicle, consumers love their wheel-and-tire packages. And through a variety of performance and style options aimed at every taste, the specialty-equipment industry stands readier than ever to fulfill their custom desires.
The SEMA Battle of the Builders competition has grown by leaps and bounds, and interest in this year’s edition was at an all-time high, thanks in part to more than 250 vehicles that were entered and the new Young Guns distinction for builders who were 34 years old and under.
As we have come to expect, the Show offered both the original and the improved, the ingenious and the astonishing, and it housed an unprecedented array of business possibilities and enlightening educational opportunities. Too, the Show this year was tinged with nostalgia and memories of the past, even as it was rich in optimism for the future.
Every year, the New Products Showcase serves as a resource for manufacturers to advertise their latest and greatest innovations. One of the top SEMA Show attractions for buyers and media alike, it’s no surprise that the number of entries this year surpassed 3,000 in 16 categories ranging from street-performance, racing and off-roading to mobile-electronics, interior and exterior products.
No retrospective of 2016 SEMA Show highlights would be complete without the annual SEMA Industry Awards Banquet. Taking up the 50th anniversary Show theme, “We Built This,” the Thursday-evening event celebrated standout leaders who exemplify the passion and drive for excellence at the heart of the automotive specialty-equipment industry. Emceed by Dennis Pittsenbarger and Jessi Combs, the evening also featured entertainment by comedian Larry the Cable Guy, known for his catchphrase “Git-R-Done” as well as his voice work as Mater in the animated films Cars and Cars 2.
Qian Guohui bought his first Jeep—a Compass—in 2010. The model choice was dictated by his wife’s tastes. But Guohui hankered after a tougher-looking Jeep, and he wanted to go off-road. In 2014, with his wife’s blessing, he bought a Jeep Wrangler.
While hackers regularly make digital corpses of computer systems run by global giants and mom-and-pops alike, the hard fact is that few businesses have a plan in place to handle a cyber break-in.
Fueled by 2.5 million new-pickup sales last year, there are now more than 51 million pickups on U.S. roadways. But how much do aftermarket businesses really know about pickup consumers, their shopping habits and, ultimately, the parts they purchase? Assumptions are one thing, but manufacturers and resellers who truly want marketplace facts to drive their efforts will be interested in the newly released “2016 SEMA Pickup Report” from the association’s market research department.
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