For purposes of this report, diagnostic testing equipment includes on-board diagnostics (OBD), emissions testing, battery testing, and engine performance testing. The reader should be aware that there are no statistics available on the size of the market, or of its growth. All the information contained in this report was put together from conversations with industry contacts.
The following statistics are estimates by the author of this report, based on (incomplete) official figures, as well as information from trade organizations and local companies. All figures in US$ millions, Euro exchange rate used is 2005: $1 = EUR 0.804.
The Austrian market for automotive and heavy-duty engine parts has two sectors: the aftermarket, and original equipment manufacturers (OEMs). The aftermarket is characterized by 1) a redominance of diesel-powered vehicles: around 50% of the passenger vehicles and 100% of the heavy-duty vehicles run on diesel engines, and 2) the insignificant market share of U.S. vehicles: only 1.3% of registered vehicles are made in the USA.
This report provides statistical information estimated by the author of this report, based on incomplete or conflicting official figures. All figures in US$ millions, Euro exchange rate used is 2004: $1=EUR 0.80.
With over 4.1 million passenger cars registered in Austria and a parts and accessories market worth over EUR 2.3 billion ($2.9 billion) in 2004, the market for performance and customization products in Austria is expected to turn over around EUR 56 million ($69 million) this year, with a growth rate steady at 2 to 3% per annum. The single most popular product in this sector is the aluminum wheel, which has long been a part of the mainstream. Niche markets also exist for interior neon lighting products, hi-fi and entertainment systems, and window foils. Entering the Austrian market will require a careful selection of the right product mix and working with a prospective distributor to acquire all the necessary safety testing certifications.
There are just over 4 million passenger vehicles registered in Austria, a country with just over 8 million residents. This number has remained steady over the past several years. There are four kinds of filters in automobiles: motor-based filters for air, oil, and fuel, and those that filter the air entering the vehicle interior (called cabin filters, pollen filters or particle filters).
This report provides basic information on the Austrian passenger vehicle market, including market overview, market size, end users, market trends, import market, domestic production, opportunities for profile building and key contacts.