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  • Posted on:
    May 01 2015
    Media Giant FB Life Provides Insight The specialty-equipment market in China is booming, with perhaps no sector growing more rapidly than the off-road market. SEMA News recently talked about the off-road scene with Baokun LV, co-founder of FBLife.com and executive general manager of FB Life, a Chinese media giant and a platform for off-road enthusiasts and service suppliers.
    SEMA News—May 2015

    INTERNATIONAL

  • Posted on:
    May 01 2015
    IT security experts warn that there’s been a spike in the scourge of ransomware—malicious software that freezes a computer, encrypts all of its data and demands a ransom for the system’s restoration. Since February 2013, more than 600,000 victims worldwide have reportedly been infected with just one variant of the malware, CryptoWall, according to an October 2014 report released by Dell.“This is the next generation of ransomware, and you can expect this new version to spread like wildfire,” said Stu Sjouwerman, CEO of KnowBe4, a firm that specializes in IT security awareness training for small- and medium-size businesses.
    SEMA News—May 2015

    INTERNET

  • Posted on:
    May 01 2015
    The May issue of SEMA News magazine doubles as the annual SEMA Membership Directory, and SEMA encourages you to keep this copy on your desk throughout the year to use as your reference tool in locating SEMA-member companies.The membership directory is also available online. The online membership directory is continually updated to include new SEMA members. In addition, the online version of the membership directory lists members’ staff personnel, and you can contact them via e-mail through your MySEMA account.
    SEMA News—May 2015

    2015 SEMA Membership Director

  • Posted on:
    May 01 2015
    Over the past 52 years, SEMA has developed a track record of assisting members in a variety of areas related to industry and business development. The mission of “helping members’ businesses succeed and prosper” is steeped in history and first grew out of a need for consistency and community among racing industry members.In the early years, as the industry grew, specifications remained a challenge. It became clear that a partnership was needed for manufacturers. Regulations were necessary in order to keep moving forward, but the manufacturers needed to organize. Discussions began on how to create specifications and legitimize products and, on March 26, 1963, the Speed Equipment Manufacturers Association (SEMA) was formed in response.
    SEMA News—May 2015

    BUSINESS

  • Posted on:
    May 01 2015
    Law and Order is an update of some of the most recent federal and state legislative and regulatory issues that could potentially impact the automotive specialty-equipment industry. These include issues affecting small-business owners and their employees.
    SEMA News—May 2015

    LEGISLATIVE AND TECHNICAL AFFAIRS

  • Posted on:
    May 01 2015
    “You’ll never truly understand another person until you’ve walked a mile in his shoes.” So true. Taking the time to really understand your customers’ needs—from their perspective—can pay big dividends in goodwill and lasting, productive relationships.For example, ask any retailer who is trying to grow his business online what he needs most from you, and the topic of rich product data will be front of mind.
    SEMA News—May 2015

    SEMA DATA CO-OP

  • Posted on:
    May 01 2015
    Ford Super DutyThe 2017 Ford Super Duty, with its body-hugging wrap, reveals some of the design influences from the latest 2015 models—Mercedes GLC Here’s a look at two of several prototypes for the new Mercedes GLC that were caught on film leaving the factory.Mini ClubmanWith the light camouflage helping to reveal finer design cues, this prototype for the next Mini Clubman S and the sporty...BMW X3A prototype for the next-generation BMW X3 has broken cover, hitting a frozen lake in the Arctic Circle.
    SEMA News—May 2015

    INDUSTRY NEWS

  • Posted on:
    May 01 2015
    The next big fad is GMC superchargers,” wrote LeRoi “Tex” Smith in the June 1964 issue of Rod & Custom magazine. He was talking about how blowers were moving from pure racing applications to the street, and the opening pages of the story included this photo of Tom Beatty in his shop in Sun Valley, California. “Mr. Supercharger himself,” as Tex called him.
    SEMA News—May 2015

    HERITAGE

    By Drew Hardin
    Photo Courtesy Petersen Archive

  • Posted on:
    May 01 2015
    One of the more challenging quests in the specialty aftermarket is to attract, hire and develop qualified employees—people who will fill a range of roles and help our members’ businesses transition to the future. This is especially challenging as new technologies emerge at an increasing speed. That’s why the SEMA board, councils and staff are focused on new ways to equip the next generation to find jobs and grow careers in our industry. These efforts can be divided into three fronts—development training and experiences for existing members; establishing better ties and pipelines with schools where students are already studying automotive fields; and establishing pathways to allow even more young people to aim for a career in the specialty segment of the industry.
    SEMA News—May 2015

    CHRIS KERSTING

  • Posted on:
    May 01 2015
    Breaking news from SEMA member companies, including Brake Parts Inc., Quest Automotive Products, Yokohama Tire, Action Car and Truck Accessories, Surf City Garage and more.
    SEMA News—May 2015

    Fast Facts

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