Announced in May, the SEMA Mustang Build Powered by Women is a collaboration between Ford Motor Co. and SEMA. Lead by the SEMA Businesswomen’s Network (SBN) a ’13 Mustang GT donated by Ford will be completely modified utilizing the contest-winning design from start to finish by women. Beginning with three concepts developed by female designers and concluding with women volunteers performing the hands-on modifications, the project is meant to shine the light on females working in the automotive aftermarket and encourage more women to pursue careers in the industry.
More than 50 products from 25 ARMO-member companies were on display at the 2012 ARMO New Product Showcase. The annual event is held as part of Spring Carlisle, one of the largest restoration events in the country. The Showcase was open this year on Thursday through Saturday, April 26–28.
“Carlisle is the natural venue for this event,” said ARMO Chair-Elect Dennis Roberts of Distinctive Industries. “Upward of 100,000 restoration enthusiasts come to Spring Carlisle, and these are the people who use our products. East Coast dealers and distributors who don’t get to the SEMA Show also attend this event, and the New Product Showcase gives them a chance to see our latest offerings.”
What started as a brief conversation at the 2010 SEMA Show has blossomed into the most ambitious project ever undertaken by the SBN. The goal: raise awareness of women in the industry while inspiring the next generation of women to pursue careers in the automotive aftermarket. SBN Select Committee member JoAnn Bortles had been part of an all-woman motorcycle-building team. She approached SBN Chair Marla Moore with the idea of an all-woman car build for charity.
It’s been just over a year since SEMA announced its partnership with Express Merchant Processing Solutions (EMPS), powered by First Data, to provide a credit-card processing discount solution to SEMA-member companies.
“Getting to the Know the WTC” (Wheel & Tire Council) provides a glimpse into the challenges and opportunities confronting the wheel and tire segment of the automotive specialty-equipment industry. By reaching out to WTC retailers across the United States, the council is better poised to continue its efforts to build programs and services that deliver tangible benefits where the rubber meets the road.
The Professional Restylers Organization (PRO) is a diverse council comprised of manufacturers, warehouse distributors, service providers, media and, of course, restylers. Local restylers, installers and retailers are often the best source in identifying challenges and opportunities and in gauging the pulse of industry. In order to get a glimpse of what these businesses are experiencing, PRO recently asked a few of its members to share a little about their business and the industry.
There are few segments of the automotive specialty-equipment industry that are as engrained in the distribution channel as manufacturers representatives. Reps are critical to understanding the markets through their territories and the professional relationships they cultivate over time. Given the fact that they work closely with manufactures, warehouse distributors and retail accounts, their industry insights and perspectives lend key perspective to the state of the industry. The Manufacturers’ Rep Council (MRC) recently asked a few of its members to offer their thoughts on the challenges and opportunities confronting reps and the industry.
Vic Wood and Rich Barsamian moved into the leadership roles of the Motorsports Parts Manufacturers Council (MPMC) as chairman and chair-elect in July. SEMA Member News recently caught up with both of them to get acquainted and to see what might be in store for the council over the next couple of years.
The annual Light Truck Accessory Alliance (LTAA) New Product Showcase at the Carlisle Truck Nationals has proven to be a popular member benefit in just its first two years. But in the best SEMA tradition, the LTAA Select Committee keeps working on the format and is introducing a new element for 2012. During the weekend, a Jeep Rubicon will be customized with many of the same products that will be on display in the New Product Showcase tent. The build will take place right on the Carlisle Fairgrounds property.
The debate surrounding the definition of a “hot rod” has been raging for as long as people have been into cars. We asked a group of Hot Rod Industry Alliance (HRIA) friends to help us define hot rodding in their own words. From the legends of our industry to the next generation, it is clear that hot rodding has less to do with the vehicle and more to do with an attitude and lifestyle.