FOR IMMEDIATE RELEASE
Sept. 27, 2017
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Public Invited To SEMA Show After-Party
- SEMA Ignited returns for fourth consecutive year
- Event gives consumers first look at vehicles, products & celebrities from trade-only SEMA Show
DIAMOND BAR, Calif. (Sept. 27, 2017) – SEMA Ignited, the official after-party of the trade-only SEMA Show, returns for the fourth consecutive year on Friday, November 3, at the Las Vegas Convention Center (LVCC) Gold Lot.
After four days behind closed doors at LVCC, hundreds of custom-built vehicles will roll out of the convention center and assemble at SEMA Ignited, the official SEMA Show after-party that is open to the general public.
SEMA Ignited is an open-to-the-public extravaganza that includes food, entertainment, iconic builders, hundreds of customized SEMA Show vehicles, and much more. Spectators may also be included in the nationwide television special, as producers film the announcement of the 2017 Battle of the Builders winner during SEMA Ignited. The program will premiere on the Velocity Channel in January 2018 and document several builders’ journey to the SEMA Show.
SEMA Show attendees can bring their Show badge for complimentary admission, while general admission to SEMA Ignited is $20. Children ages 12 and under are admitted free with a paid general admission ticket.
SEMA, the Specialty Equipment Market Association founded in 1963, represents the $41.2 billion specialty automotive industry. The industry provides appearance, performance, comfort, convenience and technology products for passenger and recreational vehicles. Association resources include market research, legislative advocacy, training and product development support, as well as leading trade shows such as the SEMA Show in Las Vegas, NV, and the Performance Racing Industry (PRI) Trade Show in Indianapolis, IN. For more information, visit www.sema.org, www.semashow.com, or www.performanceracing.com.
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