By Katie Carson
MPMC Events at PRI
MPMC Chairman Rich Barsamian (center) with 2015 MPMC Hall of Fame inductees Ron Johnson (left) and Dick Berggren.
MPMC is a SEMA council comprised of companies that manufacture motorsports parts and are dedicated to the passion and longevity of motorsports. The council offers its membership solutions and opportunities to help grow their businesses and stay current on trends.
MPMC Events at PRI
Motorsports Parts Manufacturers Council (MPMC) members have a busy winter season ahead. Just weeks after the SEMA Show, MPMC members will be packing their bags for Indianapolis for a week full of exhibiting, customer meetings, networking and MPMC-sponsored events at the Performance Racing Industry (PRI) Trade Show.
MPMC is a SEMA council comprised of companies that manufacture motorsports parts and are dedicated to the passion and longevity of motorsports. The council offers its membership solutions and opportunities to help grow their businesses and stay current on trends. All MPMC member companies and those who are interested in learning more about the council and its programs are encouraged to attend the events during PRI week.
General Membership Meeting
A general membership meeting will be held from 3:00 p.m.–5:00 p.m. in room 243 on Wednesday, December 7, to update MPMC members on the most current and ongoing council initiatives. The meeting will serve as a great opportunity to meet the select committee and learn how to become more involved. The event will feature a presentation entitled “Marketing in 2016 and Beyond: It’s Different, But Here’s How to Succeed,” presented by Chad Reynolds of Bangshift and Martin Co. From this open discussion, attendees will take away tools on how to maximize exposure for their companies.
Reynolds was the 2015 recipient of the Robert E. Petersen Award, which is presented to an individual from the media industry who has made a recognizable, positive impact on the motorsports industry and the MPMC during the past year.
Manufacturers and Sanctioning Body Discussion
Issues, challenges and opportunities between motorsports manufacturers and sanctioning bodies will be addressed at an open discussion between manufacturers and a panel of representatives from several drag racing sanctioning bodies. This valuable discussion will take place from 2:00–3:30 p.m. on Thursday, December 8, in room 242. The session is open to manufacturers only.
Preparing a Sponsorship Proposal
When motorsports companies begin their strategic marketing forecasts for the year, event sponsorships are a large factor. Companies may be asking themselves: Which events should I be part of? What opportunities should I jump on? How do I negotiate maximum exposure within my budget? In a session to take place from 10:00 a.m.–11:00 a.m., Friday, December 9, in room 242, motorsports manufacturers with successful experience in sponsorships will help attendees navigate these tough questions.
Hall of Fame Industry Reception
Join the MPMC as it honors and immortalizes individuals who have made outstanding contributions to the motorsports industry through their life’s work by inducting them into the MPMC Hall of Fame. The Hall of Fame is the most prestigious award that the council presents.
The reception serves as a wonderful opportunity to close out the PRI Trade Show with an evening of networking with industry friends and colleagues. Enjoy hot hors d’oeuvres and drinks while mingling with the MPMC select committee and this year’s Hall of Fame inductees.
The reception will take place from 5:00 p.m.–7:00 p.m. on Friday, December 9, at the Indiana Convention Center in rooms 208 and 209.
Rally Your Customers to Save Motorsports
Our customers are the driving force behind our individual businesses, our industry and our community. Our customers rallied with us and other industry leaders when the U.S. Environmental Protection Agency (EPA) put forth a regulation that would have made it illegal to convert a street vehicle or motorcycle into a competition-only race vehicle, forcing the EPA to withdraw the proposal. What started as a small action has become an unprecedented national movement to save our race cars.
In order to protect our right to race now and into the future, SEMA’s allies in the U.S. Congress introduced the Recognizing the Protection of Motorsports (RPM) Act of 2016 in both the House and Senate. The RPM Act simply confirms that it has always been legal to perform such modifications and will erase any doubts that the exemption applies to racing parts and vehicle modifications.
The hobby’s potency surrounding the effort to protect motorsports remains strong. As racers, fans and industry members, we must sustain this energy. Consistent action must be taken at each stage of the legislative process to drive our messages home and to get congress to act.
We urge SEMA members to bring this energy to your storefronts, websites and garages and mobilize your customers into to action to protect the sport we love. Get content at www.sema.org/rpmtools.
Encourage your customers to act and add to the momentum that our industry has already gained.