Engaging Students for Industry Growth
By Katie Carson
SEMA has created a number of programs designed to engage students within the automotive aftermarket industry, providing member companies with opportunities to help develop and inspire the next generation while creating the necessary foundation for students to successfully enter the automotive specialty-equipment industry.
SEMA has created and is building upon its programs designed to engage students within the automotive aftermarket industry. These programs are focused on career paths for students, fostering a love for the industry, real-world work experience, and providing financial assistance for school. SEMA student programs provide member companies with year-round opportunities to help develop and inspire the next generation while creating the necessary foundation for students to successfully enter the automotive specialty-equipment industry.
SEMA Show and PRI Trade Show Student Program
Often called “The Ultimate Field Trip” by participating students and faculty, the SEMA and PRI Show Student Programs provide students with a once-in-a-lifetime opportunity to experience the aftermarket, racing and performance industries. Participating students gain a better appreciation for the diversity of career possibilities and are afforded the chance to build connections with industry professionals through networking and organized mentoring programs, such as the Exhibitor Host program that allows students to work alongside an exhibitor in the company’s booth. We invite you to connect with students by giving them the opportunity to work alongside you and your team.
Save the dates below for the 2016 SEMA Show and PRI Trade Show student program events.
SEMA Show Luncheon With Students
Take a break from booth setup and enjoy a complimentary lunch while meeting students who will be assigned to volunteer their time at your booth. This event will take place Monday, October 31, 11:30 a.m.–1:00 p.m.
SEMA Show Student Career Day
Whether you are currently looking to hire or have an interest in increasing awareness for your company, the Student Career Fair is the perfect venue to connect with more than 500 students. This event will take place Monday, October 31, 1:00 p.m.–3:00 p.m.
To learn more or to register to participate for these events visit www.SEMAShow.com/student-program.
PRI Show Student Breakfast
Connect with faculty and students with a passion for the racing and performance industry. Students will hear from a diverse panel of professionals and personalities who will share candid and unique perspectives about turning a passion into a career. Attendees will better understand the diversity of jobs available in the racing and performance industry, as well as the resources available for students pursuing such a career. This event will take place Friday, December 9, 8:00 a.m.–10:00 a.m. in the Sagamore Ballroom of the Indiana Convention Center. Sign up for this event during PRI Trade Show registration.
Scholarship and Loan Forgiveness
More than $2 million has been awarded to more than 1,000 deserving students since the establishment of the SEMA scholarship and loan-forgiveness programs in 1984. The SEMA Memorial Scholarship Fund is dedicated to fostering the next generation of automotive aftermarket industry leaders and innovators by helping them get off to a successful start in their education and automotive aftermarket careers.
The SEMA Loan Forgiveness program has been dedicated to aiding recent graduates in getting off to a successful start in their aftermarket careers. If selected, SEMA-member company employees receive a minimum of $2,000 toward satisfying outstanding student loans. There is no cost associated to the company when an employee is selected for the program. This program also serves as a great incentive in efforts to recruit and retain employees.
Online applications for next year’s scholarship and loan forgiveness awards will be accepted November 1 through March 1 at www.sema.org/scholarships.
SEMA Student Exchange
SEMA has created the Student Exchange program as a way to engage students into SEMA-hosted year-round programs and events that are geared toward fostering the next generation. The Student Exchange is a collection of students who share a passion for the automotive industry. Regardless of where they go (or went) to school, it’s the perfect time to get students connected to the automotive industry.
Marketing Case Study Program
SEMA Education has launched the Marketing Case Study program as a way to engage students in marketing, research, communications and management activities while exposing them to the vast opportunities that the automotive aftermarket has to offer them upon graduation. This free program is available to colleges and universities looking to offer their students practical, real-world business lessons. To enroll your school in the program, visit www.sema.org/case to get started.
SEMA Career Center
SEMA recognized that there was a need for a platform in which automotive aftermarket companies are able to search for candidates specifically experienced in the industry. Employers are able to post position openings, search for candidates, have candidate résumés e-mailed directly to them, and receive valuable reporting information. Start your search today by visiting www.sema.org/jobs.