Kelsey Self, SBN Member of the Month, June 2015

Name: Kelsey Self
Company: Innovative Creations, Inc. (ICI)
Address: 8960 W. Larkspur Dr. Suite #107 Peoria, AZ 85381

What does your company do?
ICI is a manufacturer of aftermarket truck parts and restyling accessories.

What is your position?
Marketing Coordinator

What is the most satisfying aspect of your job?
The fact that I get to do so many different things. Every day I’m creative, I'm social, I network within the industry and I learn something new. Being in marketing, I get to touch all aspects of the company, from sales to engineering, and I really like that. Working in the automotive industry is exciting and challenging.

How long have you been involved with the automotive aftermarket?
One year.

What brought you to the industry?
I was previously working in healthcare marketing and began to get bored. I needed a change; the automotive industry had a lot more appeal and excitement. Plus, I grew up around cars. My Dad was always working on a some car restoration project, and that helped inspire me.

Are you a member of any other professional organizations?
SEMA's Young Executives Network (YEN).

What is the best piece of advice you’ve ever received?
Don’t take anything personally. An opinion is just that, an opinion.

What would someone meeting you for the first time be surprised to learn?
I’m fluent in Spanish.

What is your dream car?
A ’69 Chevy Camaro.

What is your favorite pastime?
Exploring the outdoors and hiking.

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