SEMA News Expands Magazine Content


Media Contact:
Della Domingo,
SEMA 909/978-6723

New feature highlights industry suppliers, connects readers with valuable resources

DIAMOND BAR, Calif. (Mar. 6, 2012) - SEMA News, the official publication of the Specialty Equipment Market Association (SEMA), is extending the content of the monthly magazine to include in-depth coverage of industry suppliers on a regular basis.

For more than 20 years, the trade magazine has provided auto accessory manufacturers, warehouse distributors, jobbers/retailers, dealers and other professionals with industry education, research, best practices and legislative updates. The new feature is designed to help readers find the best suppliers to serve their businesses.

"We're an industry of diverse businesses that rely a great deal on shipping, credit services, technology, manufacturing tools and consumables," said SEMA Editorial Director John Stewart. "By shining the light on quality suppliers, our hope is that readers will be able to connect with new partners and improve business."

In addition to a wide print circulation, the magazine's content will be distributed in the association's award-winning weekly electronic newsletter, SEMA eNews, as well as posted on the association's website,

The special section will kick off in the April 2012 issue with an article about shipping solutions and a look at water-based paint. To learn more about how to participate, contact Joe Sebergandio at 818/248-4449 or e-mail

About SEMA
SEMA, the Specialty Equipment Market Association founded in 1963, represents the $27.9 billion specialty automotive industry of 6,383 member-companies. It is the authoritative source for research, data, trends and market growth information for the specialty auto parts industry. The industry provides appearance, performance, comfort, convenience and technology products for passenger and recreational vehicles. For more information, contact SEMA at 1575 S. Valley Vista Dr., Diamond Bar, CA 91765, tel: 909/396-0289, or visit or