Sherry Price-McCall, SBN Member of the Month, February 2010

Sherry Price-McCall, SEMA SBN Member of the Month, February 2010Name: Sherry Price-McCall
Title: Account Executive
Company: Masters TV, Inc.
Address: 728 Henson Road, Bristol, TN 37620
Phone: (423) 383-7732
Fax: (423) 989-3651
Web Site:

Years of employment with current company?
12 years

Years spent working in the automotive aftermarket?
12 years

How did you first begin to work in the automotive aftermarket?
In my position with York International I was introduced to Masters TV and applied for a marketing position.

Did you have a mentor in the industry?  

If yes, and you’re comfortable sharing, who?
The automotive industry has so many wonderful people that my mentor list is endless. If I was to mention a few, it would be my husband Butch McCall who guided me through the process of automotive marketing, Ted and Linda Jones who have supplied me with the history and stories of this great industry, and Debbie Walls who has been a wonderful friend and business partner through the years.

What is the most satisfying aspect about your work?
I have the privilege of working with the youth in our market through our television programming. It is very satisfying to be part of their excitement and wide eyed vision for the future of the automotive industry.

What are your major professional accomplishments, memberships, areas of service?
Over the past years, I've had the privilege of creating a variety of new features and programs to promote the automotive industry. Many of which include the youth in motorsports and new ideas to keep them involved. The most recent was my concept for a thirteen week series, highlighting the students of the University of Northwestern Ohio and their participation in the television series "Motorsports U".  

(Optional) Personal information regarding marriage, children, interests:
My husband Butch and I have been together for eleven years. We have four children Matt, Tara, Luke, and Amanda.