Scholarship Committee - SEMA Memorial Scholarship and Loan Forgiveness Programs

SEMA Member News -- March/April 2009
Scholarship Committee

A Few Words With Scholarship Committee Chairman Paul “Scooter” Brothers

Member News, April 2009, Scholarship Committee

Paul “Scooter” Brothers, director of research and development at
Competition Cams and chairman of the SEMA Scholarship Committee,
believes that the association and its member companies must spread the
word about the industry to ensure that talented young people know they
can make a good living doing what they love.

As director of research and development at Competition Cams, Paul
“Scooter” Brothers is highly attuned to the juxtaposition of challenges
versus opportunities. As chairman of the SEMA Scholarship Committee, he
is equally aware of how vital innovative young thinkers are to the
future of the automotive specialty-equipment industry. We recently
sought his comments about the SEMA Scholarship Fund and its importance
to member companies.

SEMA News: What is the mission of the SEMA Scholarship Committee?

Paul “Scooter” Brothers: The official mission
statement is, “To foster industry leadership by supporting the
education of students pursuing careers in the automotive aftermarket.”
The spirit of the mission is to make sure that students are aware of
the opportunities available to them when they graduate and try to
convince them to come to work for SEMA-member companies. There’s a lot
of competition for the brightest young talent, and one of the great
SEMA-member benefits is telling the industry story to young talent and
having the opportunity to draft some of them onto our team. Once we
have them working for our companies, the sometimes bigger issue is
keeping them. That’s where the loan forgiveness part of the program
comes in.

SN: The SEMA Loan Forgiveness Program is a unique
offering to the industry. Why was it created, and how successful is the

PSB: This program is not only unique, but it gives
SEMA-member companies a leg up in recruiting the brightest young
talent. The thought behind it is that graduates can have part of their
student loans retired if they are actually working for a SEMA-member
company. From what I have seen, this is the only program of its kind
and is one of the best ways to differentiate a job at a SEMA-member
company from all the others in the market.

At least this way we know for sure that we have them in our industry
and can help them with their debt. It’s one of the best benefits to
recent graduates and to SEMA members.

SN: How long have you been involved with the SEMA Scholarship Committee, and why did you get involved?

PSB: I’ve only been involved with the SEMA
Scholarship Committee formally for about 18 months, but I do a fair
amount of interfacing with schools and universities through their
engineering and motorsports activities. I have judged Formula SAE
events for several years. That’s where about 100 universities actually
build spec race cars and compete against each other. It’s a great event
and an even better chance to interface with bright kids who love cars
and motorsports. When I asked them at one event if they knew about
SEMA, they said, “Sure, that’s a Show in Vegas.” Then they asked if any
of our companies ever hired engineers. I knew right then that we had a
lot of work to do. Even though the SEMA Scholarship Fund has
distributed more than $1 million to students, we haven’t done a great
job of telling our story and working to get these kids involved with
SEMA-member companies when they graduate.

SN: What do you personally hope to accomplish each year with the scholarship program?

PSB: Obviously, we need to help with the education
of young talent. But it is also important to spread the word about our
industry and make sure these young kids know that we need them to work
for our member companies and that they can make a good living doing
what they love. These students are so bright and the tools they use
today are so advanced, that it’s obvious they are the future of our
industry. If we can show them the benefits of working in the
performance aftermarket, we will ensure a healthy future for our member
companies. The second part of working with the program is knowing that
we helped in the education of these kids. It has become just about as
rewarding to me to help them as it is to bring products or companies
along. I know it sounds corny, but it simply feels good to participate
in the committee.

SN: Why is the scholarship program important to the industry?

PSB: The health of the industry lies in young
people, even while they are in school. It really doesn’t matter if they
work on cars, race cars or work within the industry, but we stand a
much better chance of keeping them “in the family” for years to come if
we get them involved at a young age. We need these kids to design,
manufacture, market or buy the products made by SEMA-member companies.
The earlier we can plant the performance seed with them, the more of a
chance we will have to get them into our industry.

SN: How may other employees of SEMA-member companies
become involved in the SEMA Scholarship Committee or the Scholarship
and Loan Forgiveness Programs?

PSB: This is what makes the SEMA industry so much
fun. People come from every part of the membership to participate in
the committee. Whether it’s fundraising or just the legwork of the
committee, there is never a lack of participation from fellow SEMA
members. They tend to have a soft spot for younger people who are
interested in our segment of the market, and there’s a feeling of
satisfaction when we see kids come into our world and make careers for
themselves. It has been very rewarding as chairman of this committee to
have such tremendous support from other SEMA-member companies.

The deadline for Scholarship and Loan Forgiveness applications is April 1, 2009. Scholarship applications may be downloaded at, and loan reimbursement applications may be downloaded at

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