Webinar: How to Get Your Direct Mail Read, not Trashed

Presented by: Jon Goldman, Brand Launcher

Most Americans sort their mail over the trash. To get your direct mail opened, you need outrageous marketing that will smash through the clutter. Join the SEMA Education Institute (SEI) and presenter Jon Goldman for a webinar on Thursday, November 17, 10:00 a.m. (Pacific) as he explores creative ways to effectively use direct mail.

During this session, Jon will cover: 

  • The 3 R's of direct marketing
  • The 2 things you need to get high response rates, and 
  • The single most important word you should use in your marketing to get prospects to jump at your offer.    

Jon Goldman is the creator of Lumpy Mail®, and he has used it successfully with clients from Häagen-Dazs to the Atlanta Braves. Now you can find out how to use this marketing technique in your own business!

Don’t miss this information-packed webinar on Thursday, November, 17, at 10:00 a.m. (Pacific).
Participate live or download the webinar when it's convenient.


* Please be sure that you're logged in to your MySEMA
account to obtain your free webinar registration. Don't know your username and
password? Contact SEMA Customer Service, member@sema.org or call us at


$29 for Non-Members

Date / Time: 
Thursday, November 17, 2011 -
10:00am to 11:00am
(909) 978-6655
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