TORA

Truck & Off-Road Alliance

Mission Statement

To provide valued tools and events for retailers and manufacturers to plug into and grow their collective businesses. More...

 

TORA Research

SEMA Pickup ReportThe SEMA Pickup Report provides an overview of the specialty-equipment market for pickup trucks. The report includes data collected on how consumers modify their pickups: what parts they buy, how they shop, and how specialty-equipment business can connect with them to help sell their products. Download your copy today.