YEN Live Chat: How Two Industry Professionals Are Adapting and Finding New Opportunities

The SEMA Young Executives Network (YEN) presents a Live Chat featuring industry entrepreneurs and creatives Shaun Freilich and Dale Martin of Complete Customs. Tune in to YEN’s Facebook page on June 10 at 12:00 p.m. PST as the duo hosts an engaging conversation on content marketing and how they are adapting their business model to identify new opportunities in 2020.

Freilich and Martin will discuss their Complete Customs Marketing Media Partnership - a unique business model that allows their business to not only be a full-service shop that sources parts and builds vehicles, but also document the entire build process though photography and video. By creating a partnership with manufacturers, they are able to promote and sell partners’ products on a daily basis by providing content in exchange for product.

Participants will be able to ask questions and gain insight from Freilich – who went from debuting his first SEMA truck at the RBP booth in 2009 to opening the doors of Complete Customs in 2011. Martin, who was hired as Freilich’s in-house photographer after his photos of Freilich’s Jeep made the cover of the first LFTD&LVLD magazine, will also discuss his journey transitioning from a regular job to going full-time in the freelance world.

Mark your calendars and tune in to the YEN Facebook Page on June 10 at 12:00 p.m. PST.