How Businesses Can Leverage Social Media Influencers

As the media landscape continues to morph with the rise of the influencer, businesses will need to embrace these new and potentially unfamiliar platforms. The MPMC Select Committee is currently developing a three part webinar series that will enable our membership base to best utilize these new platforms. The goal of the webinar series is to help manufacturers understand how to better utilize new media and social media influencers. Details on the webinars are:

Webinar 1 - October 2020

Open to all MPMC members this webinar will tackle the ins and outs of the three largest social platforms: Facebook, Instagram and Youtube. Find out what makes each platform unique and why they matter. Whether you’re already on these platforms or not, you’ll learn what you can do to get the most out of them.

Webinar 2: November/December

This webinar is specifically designed for manufacturers who will be exhibiting at the 2021 Media Trade Conference and will feature and in depth look at how to maximize your relationship with new media influencers.

Webinar 3 – January

The final webinar is geared specifically for media attending the 2021 Media Trade Conference. This webinar will provide valuable tips for media in their approach to building relationships with those manufacturers exhibiting at the conference. 

“We are excited to offer this great resource and continue to spread the word about MPMC and the benefits of the Media Trade Conference,” said MPMC Chair Rob Fisher. “We encourage our members to stay tuned to SEMA eNews and check their email for additional updates regarding the launch of the series.”