Looking back at SEMA 2017

Our First TECHub was a Success

ETTN hosted a lunch education session that was geared toward automotive technical, engineering and design professionals. With food, beverages, and a roomful of colleagues, we enjoyed an awards ceremony that recognized and celebrated notable ETTN members. The awards presented were the Genius Award, the Genius Techie Award, and the Ambassador Award.

Congratulations once again to our three recipients!

Spotlight on Genius, Techie and Ambassador Award Winners

Ken Farrell of FiTech EFI was recognized with the Genius Award. His creativity and genius innovation have made significant contributions toward technological advancements that have a positive impact on the growth and progress of the automotive industry. 

The ETTN Techie Award winner was presented to Pete Gonzales of Darkside Scientific. He has demonstrated original engineering ideas and development and advances in the automotive aftermarket industry through his involvement in developing processes for electroluminescent paint.

Kent Bradley of Performance Business Media was awarded the Ambassador Award. His exceptional volunteer contributions and dedicated involvement with ETTN have helped the network increase awareness and membership. 

ETTN-Powered Seminars were Enlightening

Along with our TecHub, the ETTN hosted several educational seminars at the 2017 SEMA Show. We learned about Advanced Driver Assist Systems along with Electronic Stability Control and how these automated vehicle technologies affect products and installations. We heard from experts discussing the direction, relevance and importance of motorsports and technology to the future of the performance industry. Brand leaders discussed ideas and examples for creating and implementing successful branding and design strategies. And we also heard from experts discussing market growth opportunities in connected cars, autonomous vehicles, and new mobility solutions.

The biggest interest surrounded our seminar on Advanced Driver Assist Systems (ADAS). ADAS and Connected Vehicle Technologies (CVT) are becoming common options on newly manufactured vehicles. We learned that as these technologies become more established, there will be increasing demand to retrofit older vehicles with these systems. SEMA announced the release of an in-depth study on the scope of the opportunities this creates for our industry. The study is free to all SEMA members. Get your copy.