Now in its third year, the Launch Pad program offers innovators under the age of 40 an industry platform to showcase their businesses and win a significant package to help them market a new automotive product or service. Earlier this year, members of the Young Executives Network (YEN) were invited to prepare three-minute videos pitching their companies’ most exciting products and services. A YEN task force made up of network leaders looked at all of the videos and whittled the competition down to the 10 best.
Neil Tjin is the president of Tjin Edition and the automotive marketing director at Vortech Engineering in Channel Islands, California.
How did you get into the industry? I started tinkering with cars in 1996. It started out as a hobby and I was able to turn it into a profession in the early 2000's. I started out as the marketing director at Toucan Industries, and then I became the executive editor at Hot Compact and Imports magazine and B/Scene Magazine in 2003. In 2010, I became the automotive marketing director at Vortech Engineering. And, we started the Tjin Edition Road Show in 2004.
When did you start Tjin Edition and what is it all about? Tjin Edition started out as a car club/business in 2003, when we did our first OEM build for Scion. In 2004, we expanded the Tjin Edition brand into the Tjin Edition Road Show, and this is year will be our 11th year on the road.
The Young Executives Network (YEN) held its first live chat with Formula Drift founder and CEO Jim Liaw. The live chat was held on October 24, 2014, via the YEN Facebook page and was a huge success. Questions came from YEN members far and wide and featured many topics, and they brought insights into the growth and continued success of aftermarket companies. Much of the focus was on how to get the most out of a company’s SEMA Show investment.
The SEMA Action Network (SAN) announced July 10, 2015 as “Collector Car Appreciation Day.” The date marks the sixth commemoration in what has become an annual event to raise awareness of the vital role automotive restoration and collection plays in American society. The SAN is again working to secure a congressional resolution to recognize the day’s significance.