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Building Customer Loyalty—Take a Tip from Nordstrom

Customer loyalty is fundamental to the success of your company. Without it, expenses can go up, profits go down, morale suffers and your company is at risk. Robert Spector, author of "The Nordstrom Way," will show you how to create loyal customers and keep them coming back during his webinar presentation on September 9, 10:00 a.m.–11:00 a.m. (PDT).

The Stories Behind SEMA's 2009 Hall of Famers

SEMA’s Hall of Fame award isn’t something you get just for showing up. The award is almost as old as the association itself and is the highest, most prestigious honor in the entire specialty-equipment industry.

Free and Low-Cost Tools to Boost Your Web Sales

You’re only as good as the tools you use. Internet marketing expert Brian Offenberger goes under the hood showing you the “tools” for success with online sales.

Hard Rock Rooms for Less Than $100

The Hard Rock Hotel & Casino is heating up in anticipation of the 2009 SEMA Show. Rooms in the Hard Rock's new Paradise Tower are as low as $99!

Breakfast and Networking at the SEMA Show

The annual SEMA Speed Networking Breakfast powered by the SEMA Businesswomen’s Network (SBN) is one of the most exciting, fun, informative events at the SEMA Show. It’s the only place where you can participate in a Speed Networking event and walk away with the widest variety of industry contacts from potential new clients, vendors, mentors, outstanding industry leaders or new employee prospects.

See the Industry’s Movement and Innovation at the SEMA Show

For more than 40 years, the SEMA Show has provided a forum for specialty-equipment innovation. From iconic brands to first-time exhibitors, the industry chooses the SEMA Show to highlight its latest products and technology.

Creating Killer Video: Using Video to Communicate with Your Customers

You know that video is all over the Web, some of it used to create effective marketing messages. Want to learn how to use this tool in your own business? John Naderi, executive editor of, is moderating a panel of industry experts at the 2009 SEMA Show who will dig deeper into using video to communicate with enthusiasts and customers.

Announce Your SEMA Show Product Intros in eNews

SEMA Show exhibitors: Create additional awareness and momentum for your 2009 SEMA Show product intros by submitting new product information for inclusion in SEMA eNews.

Don't Chase off Young Employees—Learn How to Retain Your Top Talent

Decades of downsizing and layoffs have changed the contract between employee and employer. Everything has changed. Lisa Orrell, author of the book "Millennials Incorporated,” is an expert on multi-generational dynamics within the workforce and will show you how to hire—and keep—top young talent in her 2009 SEMA Show seminar.
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