The SEMA Memorial Scholarship Fund (SMSF) is distributing $119,000 to more than 70 students to support educational goals and foster leadership opportunities in the specialty-equipment marketplace.
Every year, buyers flock to the SEMA Show
for what is a virtual playground of the best and the latest in new
products and technology. To ensure that attendees optimize the value of
the annual Show, SEMA is offering its own best and latest in new
programs and resources.
Read on for new programs and updates that have been added to help attendees walk away with the best that the Show has to offer.
Top products and experienced sales people are half the battle in
retail sales. The other half—possibly the most difficult half—is
merchandising a store so that the quality of its products stand out and
the sales force has the opportunity to service customers properly.
Setting up displays, arranging counters and fixtures, and designing
floor space and layout are all crucial to the success of a retail
Learn more by reading “Tried and True Merchandising.”
News and updates from SEMA's councils and committees.
How many years have you been with your current company?
I have been with my company my entire life, but I began working full-time in 2004 after graduating from college.
Years spent working in the automotive aftermarket?
Technically, a little over 5 years.
How did you first begin to work in the automotive aftermarket?
I always went to races and events when I was younger and decided at a very young age that I would work in this field.
Did you have a mentor in the industry?
For the sixth consecutive year, Meguiar's president Barry Meguiar
will interview the biggest names in the automotive industry during the 2009 SEMA Show.
SEMA News offers five guidelines for helping companies gauge the
usefulness of their current product information practices. Addressing
these steps won't necessarily mean standards compliance, but will help
you get headed in the right direction.
What if your company had access to some of the brightest minds in
the field, students at a major university who were
allowed to focus on the creation and development of a product to which
your company might eventually have marketing rights? Read what Texas A&M university is doing to bridge the academic-to-marketplace gap.
Mentor Jason Bruce and mentee Dan Biezonsky are the perfect success story for the SEMA Mentoring Program, powered by the SEMA Businesswomen’s Network (SBN).
Not only do they illustrate the program's goal of connecting industry
experience with new talent, but they've also developed a lasting
friendship. Read more in SEMA News.