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2009 Online Marketing Conference: Make Your Website Make You Money

SEMA’s Online Marketing Conference, scheduled a day before the 2009 SEMA Show opening, is a full-day program that will show you how to grow your business online.

Announce Your SEMA Show Product Intros in eNews

SEMA Show exhibitors: Create additional awareness and momentum for your 2009 SEMA Show product intros by submitting new product information for inclusion in SEMA eNews.

To Deliver Excellent Customer Service, Think Like the Customer

Customer service is not a strategy, it’s a way of life. That’s the key sentiment delivered by Robert Spector, author of The Nordstrom Way, during the recent SEMA Webinar, “The Nordstrom Way to Customer Service.

SEMA Urges Permanent Estate Tax Relief

SEMA joined with a number of other associations in forming the “Permanent Estate Tax Relief Now Coalition," urging Congress to pass legislation which makes permanent the current exemption rate of $3.5 million/individual, or $7 million/couple.

Inside SEMA: More Programs to Help Show Goers Connect

Continuing its interviews with SEMA executives, SEMA News talks with SEMA Trade Shows Director Gary Vigil to uncover what attendees can expect from the 2009 SEMA Show, new Show programs introduced this year and more. Read the article here.

Five Simple Steps to Better Sales

The customer has always been the mainstay of a successful retail business, yet many companies fail to impart good customer service training to their sales staff. The “Focus on the Customer: Introduction to Selling” course is the first of the In-Gear Sales and Marketing Series developed by the SEMA Education Institute (SEI) to ensure that both new and veteran retailers know how to attract potential customers and turn them into repeat business.

Two Weeks Left to Qualify for Free SEMA Show New Product Entry

Time is running out to get your product featured in the SEMA Show New Products Showcase! Your first product entry into the Showcase is free, but you must act by October 9. 

Don't Leave Money on the Table—Discover SEMA Benefits That Save

SEMA member programs and services can help you save money and make smarter business decisions. Learn how during this upcoming webinar.

Just One Harassment Lawsuit Can Destroy a Company—How to Protect Your Business

Although attitudes in the specialty-equipment industry have changed, outmoded stereotypes and unwarranted conduct still linger. Protect your company from a potential lawsuit with sexual harassment prevention training.
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