Steve Campbell

Targeted Educational Programs

More than 50 free education courses and several “pay-to-attend” educational events will cover everything from online marketing to customer service, management, industry trends and more. Hot Topics at the 2013 SEMA Show

More than 50 educational programs in a number of segment categories will be presented during Education Days at the 2013 SEMA Show, and you can see the full list starting on p. 94 of this issue. However, the following few presentations are of particular importance.

More than 50 free education courses and several “pay-to-attend” educational events will cover everything from online marketing to customer service, management, industry trends and more. These courses are designed to give you practical tools that can be implemented the day you return from Las Vegas.

Must-See Features of the 2013 SEMA Show

The SEMA Show draws more than 135,000 industry leaders to Las Vegas from more than 100 countries, all seeking business opportunities in the automotive, truck and SUV, powersports and RV markets. A Sprawling Panorama of Automotive Excellence

The SEMA Show is the world’s most impressive automotive trade show. It draws industry professionals from around the globe to stunning exhibits of innovative and sought-after specialty-equipment products. It attracts more than 135,000 industry leaders from more than 100 countries to Las Vegas, all seeking business opportunities in the automotive, truck and SUV, powersports and RV markets. And the 2013 SEMA Show—the year of the association’s 50th anniversary—will eclipse all previous gatherings. In fact, exhibit space in the Las Vegas Convention Center (LVCC) is sold out, and new display areas have been created in the Las Vegas Hotel and in other parts of the Show grounds to help accommodate the surplus.

A Few Words With Tom Gattuso

More than 2,100 companies have already secured space for the 2013 event, including 500 first-time exhibitors. The Show is designed to provide manufacturers of automotive products and accessories with a venue to connect to and do business with buyers from throughout the world, so the better informed exhibitors are, the more successful their experience will be. The SEMA Show Director Provides Tips for Exhibitors, Buyers and Media

Tom Gattuso is the director of the SEMA Show. With more than 18 years in the field of automotive-event production—both consumer and trade—he is well versed in ensuring that attendees and exhibitors of every stripe receive the greatest return on their investments. The 2013 SEMA Show will be his third as director, and SEMA News was pleased to talk with him about his insights.

2013 SEMA Annual Market Study Preview

2013 SEMA Annual Market Current Report Details Slow But Steady Industry Improvement

Things are looking up. That’s the overall impression cast by the just-released 2013 SEMA Annual Market Report. The new study provides a composite view of the automotive specialty-equipment industry and new-vehicle sales, and is packed with information and background that businesspeople from all market segments will want to access. The study is available now and can be downloaded here.

The report’s major findings include a return of growth for the industry overall. The street-performance niche continues to drive the rebound with a 15.3% year-over-year increase, but the light-truck niche also experienced the first growth in four years with a 1% increase in sales. The appearance and accessories segments are growing based largely...

Information for New Exhibitors at the 2013 SEMA Show

More than 2,100 companies have already secured space for the 2013 event, including 500 first-time exhibitors. The Show is designed to provide manufacturers of automotive products and accessories with a venue to connect to and do business with buyers from throughout the world, so the better informed exhibitors are, the more successful their experience will be. Take Advantage of the Programs, Promotions and Tools

The SEMA Show is the world’s most valuable automotive specialty-equipment trade show. More than 2,100 companies have already secured space for the 2013 event, including more than 415 first-time exhibitors. And while the information provided here is particularly urgent for those who are new to the SEMA Show, it is also must-know content for all exhibiting manufacturers.

More than 130,000 industry professionals are expected at the Show, which is open only to those individuals who are employed in the automotive industry. It is designed to provide manufacturers of automotive products and accessories with a venue to connect and do business with buyers from throughout the world, so the better informed exhibitors are, the more successful their experience will be.

Restoration Products and Trends

Classics and Currents for Today’s Marketplace

The restoration market is still embracing the class of vehicles commonly called “restomods.” It’s not a new phenomenon, but it has captured an ever-increasing share of the marketplace, melding stone-stock appearance with modern powertrain and convenience features.

Full restoration also continues to thrive, of course. There is perennial demand for 100% original classic vehicles, and both ends of the spectrum seem to have gained momentum once more as the economy has picked up.
On these pages, you’ll find a complete selection of the restoration products that were displayed in the New Products Showcase at the 2012 SEMA Show held last November.

SEMA Indicators

Buyer, exhibitor and media registration for the 2013 SEMA Show are now open and available online at www.SEMAShow.com/register. A Look at Specialty-Equipment and Automotive Market Signposts

The search for marketplace information is never-ending. As the economy fluctuates, new technologies emerge and changing tastes shape sales, savvy industry professionals constantly look for indicators that will aid them in making business decisions based on more than mere supposition. While no one can accurately and consistently predict the course of things, knowing which way we’re going can confirm whether we’re facing a sunset or the dawn.

Efficiency in Engineering

The proper tool makes life easier, but it can also make a job more enjoyable. Whether it’s a diagnostic machine or a ballpeen hammer, a ratchet wrench or an English wheel, a good tool can be a treasure to the person using it. A good tool invites use, inspires confidence and demands care.

And just as with every other aspect of professional life, the tools and equipment used in the automotive world are subject to constant inventiveness, innovation and enhancement. Each year, new or improved industry equipment is introduced at the SEMA Show. The 2012 event held last November was replete with groundbreaking new creations, and we’ve brought them together in these pages for your convenience. Find one that makes your life easier.

Renew, Repair, Refurbish, Reinvent

Car-Care and Restyling Products From the 2012 SEMA Show

The SEMA Show offers thousands of products to automotive professionals, ranging from performance hard parts to purpose-built off-road equipment. But vehicle accessories—body kits, interior additions and restoration parts—can spruce up nearly any car or truck, and car-care products are used throughout the industry on both new and used vehicles.

The next few pages include dozens of restyling and car-care products that were unveiled at the 2012 SEMA Show. We have also compiled comments from industry professionals at some of the leading car-care companies about changes in technology, the distribution process and the influence of the Internet on both consumers and retailers.

Mobile-Electronics Products

New Offerings to Make the Automobile Smarter, More Efficient and More Entertaining

Aftermarket Business, Car Audio Installers,Car Stereo Retailers, Connected Vehicle, New Products, Mobile ElectronicsOnly a few decades ago, most automotive systems were mechanical or analog. Carbureted engines, manual transmissions and knob-tuned AM radios were standard equipment. But even the most basic of today’s cars and trucks offer a cornucopia of electronic controls that improve functionality and the driving experience. New specialty-equipment devices ranging from telemetry for hands-free communications and satellite navigation to powertrain tuning software and radio-frequency links with the home provide an almost dizzying array of options even beyond the sophisticated creations delivered at showrooms by the carmakers.

The mobile-electronics displays housed in the North Hall of the annual SEMA Show have increased in number and scope every year, and many exhibits in other product categories—street performance, off-road, tools and equipment, you name it—derive some portion of their usefulness from high-tech components. In the following pages, we’ve cataloged the electronic offerings that were unveiled in the New Products Showcase during the 2012 event. Retailers in particular might want to examine the listings for items that will draw consumers and boost sales.

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