If that sounds overstated, consider that worldwide shipments of smartphones in 2010 alone—mobile phones running a BlackBerry, Android, Apple, Palm or Windows operating system with advanced features, such as Internet access—were 270 million units, a 55% increase over 2009. Tablet devices, such as the Apple iPad, are rapidly becoming a significant force in mobile marketing, with forecasted 2011 sales between 35 million and 70 million units. In fact, more people are projected to access the Internet with a mobile device than with a computer by 2013.
SPC Member News
Because “social media” are such buzzwords these days, a lot of people think that these new channels somehow exist in a different dimension of the space-time continuum and that different rules and laws of physics apply. Yes, social media channels are immediate. Yes, social media channels are broadcast platforms for the hitherto voiceless. And, yes, everybody is doing it. But when it comes to customer service and building and protecting your business reputation, the same principles apply in social media as in all other channels of communication between you and your customers.
Each year, the Street Performance Council (SPC) honors the industry’s top businesses and individuals for their contributions to the street performance sector of the specialty-equipment market. The winners of these awards were recognized at the 2010 SEMA Show SPC Awards Reception, which took place on November 3, 2010, at the Las Vegas Hilton during the SEMA Show.
Have you ever wondered how to get involved in the Street Performance Council (SPC)? Select Committee members are elected by the council to serve two-year terms.
A primary mission of the Street Performance Council is to bring the latest trends and educational programs to SEMA members.
The Street Performance Council (SPC) has been the driving force in
supporting this industry segment with education, networking and
information on existing and emerging market trends.