The SEMA Show: Ever Evolving, Unchanged Core Premise

Chris KerstingAs you read this, thousands of automotive specialty-equipment manufacturers are working in full-frenzy mode, finalizing their latest automotive innovations for the 2016 SEMA Show. For 50 years now, the basic premise of the Show has remained unchanged: unite automotive specialty-equipment buyers with parts manufacturers for a four-day marketplace to grow sales and the industry. And yet the SEMA Show is also ever-changing, introducing new ways to make this marketplace more productive, informative and interesting.

Connecting With Buyers

Connecting With BuyersIt’s countdown time for the 2016 SEMA Show, to be held November 1–4 in Las Vegas—which means that it’s time to assess your preparations for the Show as an exhibitor. Have you done everything you can to ensure success by attracting buyers to your booth? According to SEMA Vice President of Communications and Events Peter MacGillivray, more than 60,000 buyers are anticipated at this year’s SEMA Show, and an extremely large number of them are already deciding which exhibitors they want to see.

A Conversation With Tom Gattuso

A Conversation With Tom GattusoWith the 2016 SEMA Show just around the corner and plans already in the works for 2018, Trade Shows Director Tom Gattuso is always three steps ahead of the game when it comes to coordinating America’s largest annual gathering of small businesses. He has produced automotive events for 22 years—five of them with SEMA. He recently took some time to talk about what to expect and how to plan for the 2016 SEMA Show.


Subscribe to SEMA Show