How do you take an experience from good to great? While an overwhelming number of buyers report having a positive experience at the SEMA Show, a percentage of that group describes their SEMA Show experience as amazing. How can you join these incredibly satisfied buyers and get the most out of the SEMA Show?
Organizations such as SEMA put a good deal of attention on long-range, strategic planning. One truly long-range initiative at SEMA is about engaging with the younger members—and future members—of our industry. The next generation really is the future of the industry.
The Trucks, SUVs & Off-Road category continues to build momentum, presenting lucrative opportunities for the automotive aftermarket. At the 2013 SEMA Show, the Ford F-Series was named the Show’s Hottest Truck in the annual SEMA Awards, which honor vehicles most often featured by exhibitors in their booths. Once again, the Jeep Wrangler also reigned supreme as the Show’s Hottest 4x4-SUV.
With items ranging from tonneau covers and bedliners to toolboxes, trailer hitches and suspensions, the market covers a wide variety of products and accessories. The following pages feature new Truck, SUV & Off-Road applications that debuted at the 2013 SEMA Show in Las Vegas. Along with the products, we’ve interviewed several industry executives for their perspectives on current trends, along with advice for selling into the category.
Companies interested in exhibiting at the 2014 SEMA Show, set for November 4–7, 2014, in Las Vegas, may now submit applications for space. Manufacturers that apply before the April 11 deadline will participate in the Priority Booth Space Selection process, where exhibitors are assigned their booth location in the Las Vegas Convention Center.
The SEMA Show typically attracts more than 130,000 individuals from more than 125 countries, making the show the world’s premier automotive trade event where buyers and sellers meet to do business.
With about two weeks to go before the 2014 SEMA Show exhibitor space selection deadline, more than 1,200 manufacturers have confirmed their participation in the upcoming event taking place Tuesday–Friday, November 4–7, 2014, in Las Vegas.
A collection of custom Dodge cars and trucks from the 2013 SEMA Show.
Following are dates and locations for several upcoming SEMA-sponsored shows, webinars and activities.
With more than 130,000 industry professionals in attendance at the SEMA Show, the annual trade event presents potential opportunities for many businesses. Unfortunately, some unauthorized vendors use the SEMA Show as an opportunity to solicit exhibitors.
Chevy cars and trucks from the 2013 SEMA Show floor.