The New Products Showcase, located in the upper level of South Hall, provided reporters with a quick and easy place to see what’s in the pipeline.
Now in its seventh year of existence, Hot Rodders of Tomorrow (HROT) enables young automotive enthusiasts to develop and show off their mechanical skills while being exposed to the automotive specialty-equipment industry. The organization’s purpose is to replenish the aging automotive field with essential future talent by expanding high-school education programs and providing career guidance to students while promoting the value of teamwork.
“We started out recruiting high-school and college students and soon realized where the need was,” said Jim Bingham, HROT chairman and president/CEO of Winner’s Circle Speed & Custom based in Joliet, Illinois. “At the high-school level, we can get kids pointed in the right direction; we’re actually changing lives. It sends a chill down your spine when you see what you’ve done for these kids; we’re getting them to go to school.”
The SEMA Show is the premier automotive specialty products trade event in the world. Not open to the general public, the annual business event draws the industry’s brightest minds and hottest products to one place, the Las Vegas Convention Center.
With your company’s pre-promotion complete, and the 2014 SEMA Show now a memory, it’s time to cement sales by reaching out to buyers post-Show.
Although the SEMA Show is closed to the public, car enthusiasts are able to see the new products and trends from the many videos posted online.
SEMAGear is offering special pricing on its 2014 Limited Edition SEMA Watch. With only 200 watches produced, each time piece is individually numbered and comes in a special tin case, making an ideal, unique gift for passionate auto enthusiasts.
The OPTIMA Ultimate Street Car Invitational event—coinciding with the 2014 SEMA Show in Las Vegas—included nine vehicles selected right off the Show floor that were invited to compete.
This year, the 14th annual winner of the Mothers Shine Award was selected from hundreds of the world's premier cars on display at the 2014 SEMA Show.
Hot Rodders of Tomorrow (HROT) just completed half of its Engine Challenge dual championship, and the winners will go on to compete in the national championship at the 2014 PRI Show, December 11–13, in Indianapolis.
Once again, Chevrolet has recognized the SEMA Show's most significant vehicle design achievements with its Corporate Design Awards during the 2014 trade gathering.