SEMA Show Enthusiast Program

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Preview the Industry's Best New Products

Savvy buyers have discovered that the best way to learn about the hot new products debuting at the 2014 SEMA Show is by attending the New Products Breakfast.

A Golden Ticket

A special group of enthusiasts entered the Las Vegas Convention Center on the final day of the 2010 SEMA Show. Despite the trade-only attendance rule, this select group was granted a “golden ticket” through the SEMA Opinion Leader Program.

SEMA News—February 2011

Enthusiasts Enter the 2010 SEMA Show, and Tell All

By Carr Winn

2009 Enthusiast Program Report

About this product:

Responding to requests from SEMA members for market research information, the 2009 SEMA Show included a strong new benefit program for exhibitors and attendees alike. SEMA selected a group of automotive enthusiasts to participate in a market research and feedback session, both prior to and during the Show.

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