Twenty-one SEMA-member companies recently traveled to Shanghai, China, to examine new opportunities presented by the growing base of consumers interested in vehicle customization.
A silent auction was held for the rest of the Pinewood cars. Proceeds benefit the SEMA Cares children’s charities.
Here is a look at some of the new products from SEMA-member companies featured in the December 2015 issue of SEMA News.
The idea of an industry-owned product-information data repository, run like a utility company for the benefit of the industry, was a topic of discussion at SEMA for many years. Then, as web searches increasingly became a driving factor behind sales growth, the need for high-quality product data to power wholesale, retail and web-based business systems became more obvious. And the benefits to specialty parts manufacturers—improving speed to market and providing information capable of driving consumer purchase decisions—became “must-have” capabilities linked to success in the marketplace.
At the Los Angeles Auto Show, leading automotive manufacturers debuted new and updated models and announced recent sales results for an assembled throng of media.
The Product and Catalog Showcase helps members reach more customers specific to the specialty-equipment market.
The SEMA News video team was out in full force last week collecting video highlights from the 2015 SEMA Show.
The first High Performance and Custom Trade Show drew about 100 exhibitors to the drafty halls of Dodger Stadium in 1967.
Despite a Rolodex of high-profile clients and a warehouse full of vehicles he designed for some of the most iconic television and film projects, George Barris made one thing clear, “I’m a people guy.”
Headlining the return of Shell to the SEMA Show was the unveiling of the ’64 Shelby Cobra Coupe piloted to set 25 individual records during a Goodyear tire test in 1965 at the Bonneville Salt Flats.