Exhibiting at the SEMA Show is an important investment. Is your company prepared for the show?
SEMA Member Benefits
Do you try to motivate everyone on your sales team using exactly the same techniques? This "one-size-fits-all" approach can produce mediocre results.
By 2014, the mobile Internet is predicted to take over desktop Internet usage. Is your company prepared for the Internet Revolution?
Think you don’t have time for Pinterest? Think again...
Gone are the days when a single new product announcement sent to magazines will effectively sell your latest parts. Are you relying on outdated techniques to generate publicity?
Join us on our last stop of our 2012 Town Hall tour. SEMA will be rounding up our local members and prospective members for an evening at Hotchkis Performance LLC in Santa Fe Springs, CA.
When potential customers search online for parts and accessories, are they finding your company? Have you fully optimized your website? The world of online search is constantly changing. It's critical that you are up-to-speed on the latest techniques to insure that your company ranks as a top search result.
Bottom line - business is all about making sales. How are you and your team measuring up? Are you aware of key sales do's and don'ts? Whether you are a seasoned sales veteran or a novice, it's always a good time to brush up on essential sales techniques--and learn a few new ones.
SEMA member companies have asked for more information on specialty equipment consumers. This year we kicked off the first in a series of projects designed to uncover and profile sub-groups of consumers within the SEMA market.
The SEMA 2012 Annual Market Study will be released the week of April 9th. This annual report will help SEMA member companies to better understand the overall specialty equipment market and its components.