SEMA Member Benefits

Webinar: Five Things You Must Know When Shipping Internationally

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Thursday, April 11, 2013; Charles Popick and Tom Leimkuhler, CPC Consultants

Overseas markets are increasingly lucrative for SEMA members. But pitfalls await the inexperienced. Before you pack the first box, learn these five keys to international shipping.

  • Should your company use direct or indirect exporting?
  • How do you select the right freight forwarder?
  • Who should your importer be?
  • Do you have the proper documents prepared correctly?

How can you optimize your process for lower duty fees? Find out how to assess risks, minimize costs, maximize profits and exert the strongest control over your products’ destinies. Case studies from Brazil, China and the Middle East explore problems and solutions, with best practices recommendations for small, midsize and large companies.

CPC Consultants has helped companies save millions of dollars in transportation, warehouse management, overall business operations and more. Founder and principal Charles Popick and partner Tom Leimkuhler will guide webinar participants to improve their procedures with strategic management advice, logistics suggestions and the insiders’ view of international shipping.

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SEMA Members may get this content for free!

Regular Price:

$19.99

Webinar: Fuel Your Sales with Better Product Data

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Thursday, March 28, 2013; SEMA Data Co-op Executive Team

How far will an engine go without fuel? How many sales will you make if buyers can’t find your products? You may have built the most “high-performance” company website or eCommerce site, but if you don’t have the right “fuel”—or product data—you’re not going to get very far. How does data affect your sales? How can you boost your profits and expand your market reach? Through standardized product data. Join the SEMA Education Institute (SEI) and the SEMA Data Co-op (SDC) team and learn how the SDC program works through a system demonstration.

The SDC team has extensive experience in B2B and B2C sales, marketing, eCommerce, data distribution and data management. They will show you how to use the SDC platform. During this session they will:

  • Give an overview of the online user interface and take a tour of SDC features and functionality
  • Learn how to upload new products, update current products, and validate product data to industry standards
  • Review how to schedule downloads, review current member listings, and manage data feeds

One thing is certain—there is no more business as usual! The future is arriving at a faster pace than ever before, and the SDC team will show you how to take control of your product data to meet the needs of today and tomorrow.

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SEMA Members may get this content for free!

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Webinar: How Companies Can Utilize Financing to Close More Sales

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Thursday, February 21, 2013; Bill Purcell, TIP Capital

Starting off 2013 with your sales idling instead of driving forward? A third-party financing program can jumpstart your automotive equipment sales through an easy-to-use leasing solution customized to fit your customers’ budgetary constraints and growing needs. Bill Purcell of TIP Capital and the SEMA Education Institute (SEI) will host this informative webinar to explain how fixed-rate financing has become the popular choice in the B2B marketplace to acquire automotive equipment instead of a straight cash purchase or bank loan in today’s fluctuating economic conditions.

Join us to learn: 

  • Why more than 55% of American businesses choose leasing to acquire the equipment they need
  • How to utilize monthly terms and purchase options to offer a competitive pricing quote versus cash
  • How user-friendly and customized the financing process has become for equipment manufacturers
  • How one manufacturer increased their financing sales 168% during a four-year period
Bill Purcell, a 30-year veteran in equipment financing, will break down the entire process; answer any questions and show automotive manufacturers, builders and WDs how a leasing program provides a viable option to help increase your profits. Don’t miss this opportunity to learn about equipment financing solutions available for your business.

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SEMA Members may get this content for free!

Regular Price:

$19.99

Webinar: Capture Your Competitors' Customers and Keep Them

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Thursday, December 6, 2012; Christine Corelli, Christine Corelli & Associates, Inc.

Where can you find more customers? If you've been chasing some of your competitors' customers for a while, you already know that bringing new customers into your fold is not an easy task. Join the SEMA Education Institute (SEI) and author Christine Corelli for "Capture Your Competitors' Customers and Keep Them".

Based on Christine's newest book release of the same title, this presentation will identify real world strategies and tactics of smart businesses and sales professionals who have successfully swayed customers over to their place of business, gained market share, and obtained the highest levels of customer loyalty.

Learn: 

  • Proven selling techniques for today's new and often ruthless business arena where new customers are up for grabs
  • Protect what's yours! How to guard your own customers from predators and make them — and therefore yourself — less vulnerable to your competitors' wiles
  • Gain the very highest levels of customer loyalty and increase sales through a sales-service excellence culture that ensures that you keep your new customers. 

One thing is certain, there is no more business as usual! Join Christine and SEI and learn how to take charge of your own business growth by taking over where your competition has been careless. 

Download files in this product: PDF, WMV, MP3

SEMA Members may get this content for free!

Regular Price:

$19.99

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