SEMA Cares

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Benefit At-Risk Children—Support SEMA's Pinewood Drag Races

Each year, hundreds of SEMA-member companies sponsor Pinewood cars, with 100% of the proceeds going to qualified SEMA Cares charities.

Donate to SEMA Cares Bike Drive for Kids

SEMA Cares is teaming up with Childhelp to purchase bikes for the children of Merv Griffin Village. Childhelp is a leading national non-profit organization dedicated to helping victims of child abuse and neglect.

SEMA Hall of Fame Names Three New Members

Joel Ayres, Jim Bingham and Dennis Gage will receive the industry's highest honor and be inducted into the SEMA Hall of Fame.

Omix-ADA Contributes $50,000 to SEMA Cares

Omix-ADA, a leading manufacturer of high-quality Jeep, truck and off-road accessories, donated $50,000 to SEMA Cares at its Off Road Success Center during the 2013 SEMA Show in Las Vegas, November 5–8.

Sponsor a 2014 SEMA Cares Pinewood Car and Help a Child in Need

Nothing is more Americana than a good, old-fashioned Pinewood Drag Race, and the season is now open! Each year, hundreds of SEMA-member companies step up to generously sponsor Pinewood Drag Race cars, with 100% of the proceeds going to qualified SEMA Cares charities.

From SBN Chair to the Board of Directors: Luanne Brown Gets It!

There have been only a handful of women on the SEMA Board of Directors (BOD), and four of them chaired the SEMA Businesswomen’s Network (SBN) before rising to the Board. Luanne Brown is one of those women.

SEMA Member News—July/August 2015

From SBN Chair to the Board of Directors: Luanne Brown Gets I

Rugged Ridge/SEMA Cares Jeep Auctions for $85,000

Charities and Student Builders Benefit From an Exciting SEMA Garage ProjectThe ’15 Omix-ADA Jeep Wrangler JK Sport featured at this past November’s SEMA Show has sold for $85,000 to benefit SEMA Cares charities. The sale came on the Barrett-Jackson auction block on Wednesday, January 16, in Scottsdale, Arizona. Known as the Rugged Ridge/SEMA Cares Jeep, the upfitted, dirt-ready vehicle was originally procured with funds from a 2013 Omix-ADA donation and contained a total of $30,000 in aftermarket parts and accessories from other donor companies, including Falken Tire, Super Chips, Rugged Ridge and Kicker. It was also clad in custom paint by Theresa Contreras from LGE-CTS Motorsports. Perhaps most notably, however, it was customized through a collaboration with the Alex Xydias Center (AXC) for Automotive Arts, in which a team of AXC students modified the standard four-door JK at the new SEMA Garage facility in Diamond Bar, California. All of the proceeds from the Jeep’s auction will go to benefit Childhelp America and Victory Junction.
SEMA News—March 2015

By Mike Imlay

New Jeep Wrangler to be Auctioned For Charity

Featuring more than $30,000 in aftermarket parts and accessories, the SEMA Cares 2015 Jeep Wrangler that debuted at the recent SEMA Show is set to be auctioned at Barrett-Jackson in Scottsdale, AZ, on Wednesday, January 14.


January 6, 2015
Contact: Della Domingo 

Designing Mini Pinewood Hot Rods

Builders Race Their Creations on the Dragstrip to Raise Money for SEMA Cares CharitiesEleven of the nation’s premier custom-car builders crafted miniature pinewood hot rods that raced head to head this past summer at the fifth-annual Hot Rod Industry Alliance (HRIA) Pinewood Builder’s Challenge during SEMA’s Installation Banquet & Gala Fundraiser, which was held July 18, at the Sheraton Fairplex Hotel & Conference Center in Pomona, California. The hot rods took to the track to benefit two children’s charities just before the banquet started. The cars were then autographed by the builders and displayed in the HRIA booth at the 2014 SEMA Show.
SEMA News—December 2014


Involving The Next Generation

Organizations such as SEMA put a good deal of attention on long-range, strategic planning. One truly long-range initiative at SEMA is about engaging with the younger members—and future members—of our industry. The next generation really is the future of the industry. But let’s face it: If the association doesn’t pay close attention and evolve, it’s like asking the next generation to drive their father’s Oldsmobile—and folks in our industry know exactly how that doesn’t always work out!Among SEMA’s most prominent youth programs are the SEMA Memorial Scholarship Fund, the Young Executive Network (YEN) and the “35 Under 35” recognition program—all examples of well-received association programs.

SEMA News—March 2014


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