The U.S. Department of Commerce named SEMA as one of the five recipients of the Market Development Cooperator Program (MDCP) for 2011. As a result, SEMA will receive $500,000 in matching funds over the next three years to support U.S. manufacturers that export automotive specialty-equipment products to booming emerging international markets. The grant is intended to stimulate U.S. exports of specialty-equipment products as part of the Administration's National Export Initiative, which aims to double U.S. exports by 2014 in support of several million U.S. jobs.
Measuring social media seems daunting to most marketers, but by understanding what social media can do for your business, defining what you want it to do and building a strategy that includes a measurement roadmap, you can track and measure what social media can do. Join the SEMA Education Institute (SEI) and presenter Jason Falls for this FREE informative webinar, Thursday, Oct. 13, at 10:00 a.m. Pacific. Jason will take you through what returns you can get out of social media marketing ... and there's more there than you think!
The 2011 SEMA Show will feature a one-day program specifically designed to teach car dealers best practices for integrating accessories at dealerships for increased revenue. Called Dealer Day, the program recognizes that accessories influence more than one million vehicle sales - a finding confirmed by a recent AutoPacific study.
The SEMA Education Institute (SEI)
will once again host the SEMA Online Marketing Conference
at the 2011 SEMA Show in Las Vegas, Nevada, on Monday, October 31. The paid conference, sponsored by
eBay Motors, will kick off the SEMA Show (November 1-4) by gathering top
Internet marketing experts and educators from throughout the U.S. to share
their knowledge and proven strategies for online marketing success.
The deadline to submit a product for the SEMA Show New Products Showcase and
receive a discounted price is October 7. While the first product-category
submission is still free after October 7, each additional product category
submitted is $150 (as opposed to $75). Entries submitted onsite are accepted
based on space availability.
The SEMA Board of Directors recently approved a motion to decrease the size
of the Board. The initiative reflects their consensus that a smaller Board
would improve the quality of discussion and reduce cost, and is now being voted
upon by SEMA’s entire membership.
Don’t miss this exclusive event for dealership principals and top managers. Dealer Day will teach you how to tap into the profitable $28.6 billion accessories market. Learn proven strategies on how to identify pitfalls and maximize opportunities.
There are hundreds of ways you can increase your Facebook fan base, but you only have so much time in the day! To cut through all the noise online and get real results, learn 5 proven strategies that will attract high-quality fans who have a genuine interest in your business.
Among the more than 2,000 companies that will be exhibiting at the 2011 SEMA Show are 528 first-time exhibitors. While the new exhibitors can be found throughout the Las Vegas Convention Center, the majority of the first-time exhibitors are from the restyling, racing & performance and truck sections of the Show.
Owners of select vehicle models may be able to have their cars or trucks featured at the 2011 SEMA Show, taking place Tuesday–Friday, November 1–4, 2011, in Las Vegas. Through the SEMA Award Contender Contest, owners of a SEMA Award contender vehicle are invited to submit a video clip highlighting the vehicle’s modifications for a chance to have the vehicle featured at the SEMA Show. Vehicle owners will also receive credentials and amenities to attend the annual trade-only event, where they will be among the first to learn which vehicle platforms win the actual SEMA Award.