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Consumer Awareness Update

Mainstream consumers are discovering the benefits of vehicle customization through an industry-wide consumer awareness program.

How the OEM's Decisions Today Affect Your Business Tomorrow

Take one hour on Thursday, September 17, to participate in the SEMA webinar, “Major Determinants of U.S. Automotive Demand: Factors Driving the U.S. Automotive Market.” This is your chance to learn more about the major economic drivers of the U.S. automotive market and their potential impact on the specialty-equipment industry.

SEMA Presents $119,000 in Scholarships to Future Industry Leaders

The SEMA Memorial Scholarship Fund (SMSF) is distributing $119,000 to more than 70 students to support educational goals and foster leadership opportunities in the specialty-equipment marketplace.

Ultimate Innovator Steps Up as New Products Speaker

Dr. Peter H. Diamandis, chairman and CEO of the X PRIZE Foundation, will speak at the 2009 SEMA Show New Product Awards Breakfast.

Exhibit Update—225 More Exhibitors Join the SEMA Show

More than 1,500 exhibitors have already secured booth space for the 2009 SEMA Show, but it's not too late to reserve your real estate.

Preview the 2009 SEMA Show Here

Every year, buyers flock to the SEMA Show for what is a virtual playground of the best and the latest in new products and technology. To ensure that attendees optimize the value of the annual Show, SEMA is offering its own best and latest in new programs and resources.

Read on for new programs and updates that have been added to help attendees walk away with the best that the Show has to offer.

Customizing in the UAE: “Uniqueness Is Not a Goal—It’s Mandatory”

More than 50 representatives from SEMA-member companies visited Dubai recently to explore business opportunities. Many of the companies also exhibited at the sixth edition of the Automechanika Middle East show, held in Dubai, May 31–June 2.

Step Out from the Crowd! Last Call to Advertise in the Official SEMA Show Directories

The SEMA Show is fast approaching and this is your last exclusive chance to stake your company's claim in the official SEMA Show Directory, the companion SEMA Show Pocket Guide, and the official International Buyers Guide.

Five Basic Rules for Better Product Info, Better Sales

SEMA News offers five guidelines for helping companies gauge the usefulness of their current product information practices. Addressing these steps won't necessarily mean standards compliance, but will help you get headed in the right direction.
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