SEMA Council & Network News: Restylers—How to Create Up-Sell Opportunities for Dealerships
Succeed in increasing profitability throughout the dealership and your company will be viewed not just as a vendor, but as a value-added partner in profit.
PRO
Honor Top Individuals, Companies and Products in Your Segment
Nominations for SEMA’s council and network awards are being accepted now through August 7.
Council & Network News: Display Your Truck or Jeep at the SEMA Show and Support SEMA Cares
At this year’s SEMA Show, the Light Truck Accessory Alliance will display several vehicles between the South Hall Las Vegas Convention Center and the new Performance Pavilion.
Council & Network News: SEMA Garage FAQ for Light Truck Accessory Alliance Members
The SEMA Garage is an invaluable product-development tool for manufacturers, especially those serving the truck, SUV and off-road markets.
Council & Network News: YEN's Hot Rod Power Tour Recap
SEMA’s Young Executives Network (YEN) kicked off the month of June with the Hot Rod Power Tour, where eight YEN members reached out to young professionals regarding the variety of career paths and opportunities available to them in the industry.
Council & Network News: Networking Mistake Number One
Being part of SEMA is truly amazing because the organization provides its members with a number of opportunities to network.
Restyling Market: Showing a Healthy Uptick
The restyling market traditionally consists of interior and exterior accessories and includes products used to personalize vehicles that are not clearly assigned to other automotive specialty-equipment market niches.
Meet PRO’s Leadership: Scott Wolin and Ellen McKoy
Scott Wolin is an industry veteran who has served in a number of roles within SEMA and the Professional Restylers Organization (PRO) over the past 25 years. He became PRO’s chair on July 1, his second run in the position. Wolin is the sales manager for Chicago Parts & Sound (CPS), a company focused on supporting dealership customers by improving their sales. As such, he focuses on educating dealers about the benefits of accessorizing and growing CPS’s key markets.
Council & Network News: Use the “Wow” Factor to Sell More Cars
Understanding the dealer’s point of view is key for installers and restylers to build trust, gain respect and, ultimately, make more sales.
Council & Network News: ARMO Hot Product Showcase Continues Online
More than 80 products were displayed in the 2015 ARMO Hot Product Showcase, which can now be viewed online.
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