Succeed in increasing profitability throughout the dealership and your company will be viewed not just as a vendor, but as a value-added partner in profit.
Nominations for SEMA’s council and network awards are being accepted now through August 7.
At this year’s SEMA Show, the Light Truck Accessory Alliance will display several vehicles between the South Hall Las Vegas Convention Center and the new Performance Pavilion.
The SEMA Garage is an invaluable product-development tool for manufacturers, especially those serving the truck, SUV and off-road markets.
SEMA’s Young Executives Network (YEN) kicked off the month of June with the Hot Rod Power Tour, where eight YEN members reached out to young professionals regarding the variety of career paths and opportunities available to them in the industry.
Being part of SEMA is truly amazing because the organization provides its members with a number of opportunities to network.
The restyling market traditionally consists of interior and exterior accessories and includes products used to personalize vehicles that are not clearly assigned to other automotive specialty-equipment market niches.
Scott Wolin is an industry veteran who has served in a number of roles within SEMA and the Professional Restylers Organization (PRO) over the past 25 years. He became PRO’s chair on July 1, his second run in the position. Wolin is the sales manager for Chicago Parts & Sound (CPS), a company focused on supporting dealership customers by improving their sales. As such, he focuses on educating dealers about the benefits of accessorizing and growing CPS’s key markets.
Understanding the dealer’s point of view is key for installers and restylers to build trust, gain respect and, ultimately, make more sales.