Press Releases

SAN Challenge Offers Enthusiasts the Chance to Win a Trip for Two to the 2011 SEMA Show

Along with defending the
rights of hobbyists across the United States and Canada, the SAN is now making
dreams come true with a chance to attend the 2011 SEMA Show in Las Vegas. Known
as the SAN Challenge, SAN members will have the opportunity to compete for the
grand prize, two entry passes to the Show, lodging and airfare to Las Vegas for
this otherwise industry-only event.

New Study Confirms Auto Accessories Influence More Than One Million New Vehicle Sales Every Year

The Specialty
Equipment Market Association (SEMA), the authoritative source for research,
data, trends and market growth information for the specialty auto parts
industry, released the results of a new study entitled "Influence of
Accessories on New Vehicle Sales." Key findings are that accessories influence
more than 1 million new vehicle sales each year, help reinforce customer
satisfaction, and can substantially increase sales at the dealership
level.  In addition, the study shows that accessorization can influence
new car shoppers to choose vehicle platforms that are accessory-friendly, even
influencing those who do not actually accessorize their vehicle.

Upcoming Conference to Provide Auto Installers and Restylers With Valuable Product Knowledge and Hands-on Training

The Professional
Restylers Organization (PRO), a council of the Specialty Equipment Market
Association (SEMA), will host the 2nd annual Technical Skills & Training
Conference (TSTC), a one-day training program where installers and restylers
will be able to learn about new products, sharpen installation skills and
directly engage with industry manufacturers.

SEMA Sets July 8th As “Collector Car Appreciation Day”

The Specialty Equipment Market Association (SEMA) and its Automotive Restoration Market Organization (ARMO) and Hot Rod Industry Alliance (HRIA) Councils announced July 8, 2011 as “Collector Car Appreciation Day.”  The date marks the second commemoration in what will become an annual event to raise awareness of the vital role automotive restoration and collection plays in American society.  SEMA and its councils are now working to secure a Congressional resolution to recognize the day’s significance. 

SEMA Seeks Nominations for Hall of Fame

SEMA, the Specialty Equipment Market Association, is now accepting nominations for its Hall of Fame. Created in 1969, the SEMA Hall of Fame is the most prestigious award presented to an individual by the association. It is designed to honor outstanding persons in the industry who have enhanced the stature of, or significantly contributed to, the industry and/or association's growth.


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