New Report Examines Powersports Accessories Market

A new report focused on the accessorization of utility task vehicles (UTVs, also known as side-by-sides) reveals that approximately 670,000 UTV models were sold in the United States in 2010-2012. Released by the Specialty Equipment Market Association (SEMA), the 62-page report provides auto accessory businesses with an understanding of the needs and purchase habits of UTV owners and aids in their marketing, sales and product development efforts.

SEMA Data Co-op Announces Membership Milestone

The SEMA Data Co-op is now helping more than 600 automotive specialty equipment Suppliers and re-sellers around the world standardize and manage their parts data to improve efficiency and increase sales, a 300 percent increase from August last year. The Specialty Equipment Manufacturers Association (SEMA) is the trade organization representing the $31 billion automotive aftermarket industry.

A Packed Week for MPMC at the PRI Show

Motorsports Parts Manufacturers Council (MPMC) - SEMA CouncilThe Motorsports Parts Manufacturers Council (MPMC) made the most of the Performance Racing Industry (PRI) Show in Indianapolis during December, gathering together some of the motorsports industry’s leading manufacturers. The day before the show officially opened, attendees had the opportunity to meet face to face with MPMC-member manufacturers for an education day packed with workshops on installations, new products, marketing, selling techniques and tips for running a successful high-performance business.

Webinar: Learn 10 New Ways to Better Your Product Development Process

Mike Spagnola, SEMA’s vice president of OEM and Product Development Programs will share tools for improving the product development process from concept to prototype at the March 13 webinar entitled “10 Ways to Better Product Development – The SEMA Garage Industry Innovations Center.” During his 40 years in the auto parts arena, Spagnola has held numerous positions spanning retail, distribution and manufacturing, uniquely positioning him to understand the issues that SEMA’s members face daily.

Webinar: Fuel Your Sales with Better Product Data - An Introduction to the SEMA Data Co-op

Are you ready for the selling season? Would you like to boost your profits and expand your market reach? Standards compliant data is easily sharable data, and the time to start is now! Join the SEMA Education Institute (SEI) and the SEMA Data Co-op (SDC) team and learn how the SDC program works through a presentation and a live demonstration of their system, then subscribe to the SDC to Sell More Parts!


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