At last year's SEMA Pinewood Drag Race, former SEMA Chairman Mitch Williams
won first place in the Modified class. This year, he will compete against SEMA
Chairman Jim Cozzie for the Unlimited trophy.
Recent SEMA Performance Parts and Accessories Demand Index (PADI) results show that consumers are slowly shifting away from general personalization and heading toward a niche-focused theme for their customization plans. Over the past three months, more consumers are eying the hot-rod, off-road and street-performance markets compared to this time last year.
2009 Detroit Autorama Student Career Day a Success!
More than 3,000 students attended the Detroit Autorama Student Career Day.
SEMA Member News -- March/April 2009
New Program Helps Create Motorsports Fans
| Jeff Behrent, vice president of Behrent’s Performance Warehouse,|
said that his wife and children took part in the Take a Friend to a
Race program, and the result was several new and committed motorsports
SEMA News -- April 2009
By Jason Catullo
Recognizing that businesses within the specialty-equipment industry face unique insurance coverage needs, SEMA has partnered with Alliant Insurance Services to create the Specialty Equipment Insurance Alliance (SEIA), a program designed to assist SEMA-member companies in protecting their asset base, cash flow and employees’ welfare.
Exhibitors and buyers will benefit from substantially discounted hotel
room rates—the lowest in six years—at nearly all Las Vegas hotels for
Automotive Aftermarket Industry Week 2009.
One of the staple features of the SEMA Show, the New Products Showcase
highlights the industry’s most recent innovations in performance,
function and style.