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The Five Fundamentals of Successful Internet Marketing

In SEMA's July 16 webinar presentation, Brian Offenberger, CEO of the Aftermarketer Club, shared the five fundamentals for success with Internet marketing.

Short-Term Cash for Clunkers Program Launched

The $1 billion vehicle scrappage program authorized under the “Consumer Assistance to Recycle and Save Act” (CARS) began on July 24. The National Highway Traffic Safety Administration (NHTSA) issued a rule on how the program will operate.

LTAA Chairman Kelly Kneifl: Learning, Networking Keys to Growth in Light-Truck Segment

Newly elected the chairman of the Light Truck Accessory Alliance (LTAA), Kelly Kneifl says that turning inward during tough economic times and ignoring opportunities around you limits your growth. Read more about the new chairman's vision and priorities in this recent interview.

Internet Symposium: Expert Online Marketing Panelists Share Success Stories

What should you do with a $10,000 internet marketing budget? Attend the 2009 SEMA Internet Symposium presented by the Street Performance Council for real answers, not theory, from a panel of industry experts.

Market Your Business for Less: Limited "Buy Three, One Free" Ad Campaign for SEMA News

Don't miss your last chance to take advantage of the annual “Buy 3, Get 1 Free” advertising promotion in the most important issues of SEMA News.

Web Tools That Drive More Customers to Your Site

When it comes to Internet marketing, you’re only as good as the tools you use. During the SEMA webinar, “Internet Market Tools,” on August 6, Brian Offenberger goes under the hood to show you the tools for success with online sales.

New Markets, New Money: How to Ease Your Way Into Exporting

Selling products overseas is an opportunity often overlooked by manufacturers seeking new markets to help weather the economic storm. 
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