LTAA

New Report Examines Powersports Accessories Market

A new report focused on the accessorization of utility task vehicles (UTVs, also known as side-by-sides) reveals that approximately 670,000 UTV models were sold in the United States in 2010-2012. Released by the Specialty Equipment Market Association (SEMA), the 62-page report provides auto accessory businesses with an understanding of the needs and purchase habits of UTV owners and aids in their marketing, sales and product development efforts.

SEMA Data Co-op Announces Membership Milestone

The SEMA Data Co-op is now helping more than 600 automotive specialty equipment Suppliers and re-sellers around the world standardize and manage their parts data to improve efficiency and increase sales, a 300 percent increase from August last year. The Specialty Equipment Manufacturers Association (SEMA) is the trade organization representing the $31 billion automotive aftermarket industry.

Focusing Attention on the Benefits

Light Truck Accessory Alliance (LTAA) - SEMA CouncilFor decades, the Light Truck Accessory Alliance (LTAA) and its forerunners have been sources of information, connections and advocacy for aftermarket professionals in the light-truck and off-road segments. LTAA leadership recently identified a new approach and focus to better serve the membership and industry as a whole. With this new clarity of structure and activity, LTAA is poised to be of even greater value to the aftermarket in the coming years.

LTAA Industry Awards Reception andFall Nationals

Light Truck Accessory Alliance (LTAA) - SEMA CouncilThe Light Truck Accessory Alliance (LTAA) industry awards reception is the premier networking opportunity for those employed and active in the light-truck accessories market. The 2013 event was held November 6 in the Garden Patio North of the Las Vegas Hotel in conjunction with the SEMA Show. In addition to the presentation of LTAA’s industry awards, the evening was highlighted by the annual LTAA Fall Nationals Pinewood Drag Races benefitting the SEMA Cares charities.

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