Data Management Made Easy with the SDC

Confused about how to get started managing your product data? Even businesses that have no prior experience with product data can be up and running quickly with the SEMA Data Co-op's (SDC) powerful online tools and live Help Desk support. Businesses can learn how to get started and see a live demonstration of the SDC system from Director of Membership Jim Graven by attending the SEMA webinar taking place April 3, 2014. The session will explain how businesses like yours can benefit from the SDC, which is already helping more than 600 suppliers and re-sellers manage their parts data, improve efficiencies and increase sales.

New Report Examines Powersports Accessories Market

A new report focused on the accessorization of utility task vehicles (UTVs, also known as side-by-sides) reveals that approximately 670,000 UTV models were sold in the United States in 2010-2012. Released by the Specialty Equipment Market Association (SEMA), the 62-page report provides auto accessory businesses with an understanding of the needs and purchase habits of UTV owners and aids in their marketing, sales and product development efforts.

SEMA Data Co-op Announces Membership Milestone

The SEMA Data Co-op is now helping more than 600 automotive specialty equipment Suppliers and re-sellers around the world standardize and manage their parts data to improve efficiency and increase sales, a 300 percent increase from August last year. The Specialty Equipment Manufacturers Association (SEMA) is the trade organization representing the $31 billion automotive aftermarket industry.

Focusing Attention on the Benefits

Light Truck Accessory Alliance (LTAA) - SEMA CouncilFor decades, the Light Truck Accessory Alliance (LTAA) and its forerunners have been sources of information, connections and advocacy for aftermarket professionals in the light-truck and off-road segments. LTAA leadership recently identified a new approach and focus to better serve the membership and industry as a whole. With this new clarity of structure and activity, LTAA is poised to be of even greater value to the aftermarket in the coming years.


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