International

Positive Developments In China’s Specialty-Equipment Market

Demand Is Strong; Will Laws Be Updated Soon?

Seventeen SEMA-member companies presented their products in a two-city visit to China during the September 2014 SEMA China Business Development tour. The SEMA delegation had the opportunity to exhibit both in Beijing and Shanghai. The group was briefed by the U.S. Embassy and participated in networking events in both cities, where members had the chance to meet with buyers from throughout the country. Buyers attended the SEMA events from 23 provinces located throughout China.

Tips to Drive More Buyers to Your Booth

Nearly 25% of buyers attending the SEMA Show reside outside the United States. Show attendees are invited to participate in three interactive sessions regarding emerging international markets where top specialty-equipment distributors and retailers will talk about the challenges and opportunities they face and identify the best-selling products for street performance, off-roading and other growing niches.

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