HRIA

Winter Means Progress for Your Project

By Todd Ryden

Hot Rod Industry Alliance (HRIA) - SEMA CouncilMuch of the country is past the point of dealing with cold, damp, wintery weather, which means that we’re all getting a little antsy to fire up our hot rods. Most big cities in the snow-belt offer a couple of indoor shows and even swap meets to break up the winter storage blues, but that just fuels the fire of what we’re missing out on due to a choice of regional residence.

What really fans the fire of not being able to drive our rods several months out of the year is reading about the shows, races and events taking place in the fair-weather states...

Webinar: Learn 10 New Ways to Better Your Product Development Process

Mike Spagnola, SEMA’s vice president of OEM and Product Development Programs will share tools for improving the product development process from concept to prototype at the March 13 webinar entitled “10 Ways to Better Product Development – The SEMA Garage Industry Innovations Center.” During his 40 years in the auto parts arena, Spagnola has held numerous positions spanning retail, distribution and manufacturing, uniquely positioning him to understand the issues that SEMA’s members face daily.

Webinar: Fuel Your Sales with Better Product Data - An Introduction to the SEMA Data Co-op

Are you ready for the selling season? Would you like to boost your profits and expand your market reach? Standards compliant data is easily sharable data, and the time to start is now! Join the SEMA Education Institute (SEI) and the SEMA Data Co-op (SDC) team and learn how the SDC program works through a presentation and a live demonstration of their system, then subscribe to the SDC to Sell More Parts!

An Evening of Celebration and Recognition for Hot Rodders

Hot Rod Industry Alliance (HRIA) - SEMA CouncilThe Hot Rod Industry Alliance (HRIA) kicked off its annual industry reception on Wednesday, November 6, with Mike Kinney of Moonlight Auctioneering Services leading the way through the council’s live auction to benefit the two charities supported by SEMA Cares: Childhelp and Victory Junction.

The live auction featured three award-winning participants from HRIA’s Pinewood Builder’s Challenge. These cars first appeared at the annual SEMA Pinewood Drag Races as a part of the Installation Banquet & Gala Fundraiser last summer. Prior to the reception, the cars were displayed in the HRIA booth so that all Show attendees who walked through Hot Rod Alley could enjoy the creativity and craftsmanship of each one.

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