Each year at the SEMA Show, a walk through Hot Rod Alley gives attendees a snapshot of the market’s artistry. For the Hot Rod Industry Alliance (HRIA), the week is a chance to highlight a few creations by members displayed in the council booth and at the organization’s annual reception. It’s an initiative that’s much more than just eye candy, according to HRIA Chair Rick Love.
We have a great reason for you to get up bright and early on Friday of the SEMA Show.
The HRIA Awards Reception is the second-largest event held during SEMA Show week with over 600 attendees and is emceed by the voice of SEMA, Dave McClelland.
This year, the Hot Rod Industry Alliance (HRIA) joins the Posies Driven Dirty Tour with the goal of connecting a new generation to opportunities in the industry. The route will run October 25–November 2 from Hummelstown, Pennsylvania, to the SEMA Show in Las Vegas. The tour is a natural fit with HRIA’s Futures in Hot Rodding initiative, which is an effort to encourage the industry’s next generation by identifying, communicating and promoting hot-rod-specific educational resources and career opportunities.
The SEMA Data Co-op (SDC) has recruited three new staff members to fill critical roles as the organization grows. The focus for these new hires includes systems development, member recruitment and product data services.
The annual Installation Banquet serves as the venue where we thank our association's outgoing board members and welcome those who have been newly elected.
The hot-rod market is reminiscent of a time gone by, but it’s really an industry committed to giving new life to time-tested vehicles. The Hot Rod Industry Alliance (HRIA) continues to break new ground for the niche in the resources it offers and approaches it tries. While 2014 has already been a year of fresh ideas, there’s more excitement in store.
Leaders and volunteers from the automotive accessories industry will be honored during the annual SEMA Installation Gala, Friday, July 18, at the Sheraton Fairplex Conference Center in Pomona, California.
Virtually synonymous with the earliest days of the automotive specialty-equipment industry, hot rodding never seems to grow old. In fact, the market segment has remained incredibly resilient, even in the face of the recently bumpy economy.