A new report focused on the accessorization of utility task vehicles (UTVs, also known as side-by-sides) reveals that approximately 670,000 UTV models were sold in the United States in 2010-2012. Released by the Specialty Equipment Market Association (SEMA), the 62-page report provides auto accessory businesses with an understanding of the needs and purchase habits of UTV owners and aids in their marketing, sales and product development efforts.
The SEMA Data Co-op is now helping more than 600 automotive specialty equipment Suppliers and re-sellers around the world standardize and manage their parts data to improve efficiency and increase sales, a 300 percent increase from August last year. The Specialty Equipment Manufacturers Association (SEMA) is the trade organization representing the $31 billion automotive aftermarket industry.
Students at Ohio Technical College (OTC) may be able to win a scholarship for a one-year tuition, valued at up to $29,400. The scholarship is part of the Specialty Equipment Market Association (SEMA) Memorial Scholarship Fund (SMSF), which encourages and supports those pursuing careers in the automotive aftermarket.
SEMA will host a webinar detailing the product development process, titled “10 Ways to Better Product Development.” This webinar will share recommendations on improving the product development process from beginning to end.
By Todd Ryden
Much of the country is past the point of dealing with cold, damp, wintery weather, which means that we’re all getting a little antsy to fire up our hot rods. Most big cities in the snow-belt offer a couple of indoor shows and even swap meets to break up the winter storage blues, but that just fuels the fire of what we’re missing out on due to a choice of regional residence.
What really fans the fire of not being able to drive our rods several months out of the year is reading about the shows, races and events taking place in the fair-weather states...
As a SEMA member, you have the opportunity to nominate yourself or another individual for a Select Committee seat on one of the Association’s councils or networks.
Mike Spagnola, SEMA’s vice president of OEM and Product Development Programs will share tools for improving the product development process from concept to prototype at the March 13 webinar entitled “10 Ways to Better Product Development – The SEMA Garage Industry Innovations Center.” During his 40 years in the auto parts arena, Spagnola has held numerous positions spanning retail, distribution and manufacturing, uniquely positioning him to understand the issues that SEMA’s members face daily.
Are you ready for the selling season? Would you like to boost your profits and expand your market reach? Standards compliant data is easily sharable data, and the time to start is now! Join the SEMA Education Institute (SEI) and the SEMA Data Co-op (SDC) team and learn how the SDC program works through a presentation and a live demonstration of their system, then subscribe to the SDC to Sell More Parts!
Information calls? Well not quite. But you will get Customer Service information you will be able to use immediately and forever. Nancy Friedman, The Telephone Doctor, and a favorite SEMA conference speaker brings you the 8 Killer Words in JUST 20 MINUTES – don’t worry, there will be plenty of time for questions.
As a SEMA member, you have the opportunity to nominate an individual for the 2014 SEMA Hall of Fame.