The 2016 SEMA Show is rapidly taking shape, with an expanded menu of demonstrations, seminars, special events and other new opportunities for Show attendees to soak up the full potential of the automotive aftermarket. With each passing year, the association team responsible for the SEMA Show sharpens its commitment to making the Show the ultimate venue for the specialty parts industry to do business and keeping the Show in tune with the latest concepts and technologies. With that in mind, we offer the following sneak peek at some of the must-see features at the 2016 SEMA Show.
Attendee feedback consistently indicates that buyers’ top priority at the SEMA Show is to find new products. Each year, the New Products Showcase makes this goal achievable by gathering more than 3,000 new and featured products in one place. Located in the Skybridge between Central and South Halls of the Las Vegas Convention Center, the Showcase includes products from every section represented at the trade show. All registration data for 2016 points to a bigger and more innovative Show than ever before, making it even more important to include the New Products Showcase in your strategy for the week. Here’s a look at some of the products you’ll see there in November.
Slated for November 1–4 in Las Vegas, the 2016 SEMA Show is getting a strikingly fresh graphics makeover, courtesy of the pencilings of celebrated automotive artist Ed Tillrock, whose creative sketchwork will grace not only Show signage but related marketing materials as well. According to Peter MacGillivray, SEMA vice president of communications and events, this new look goes far beyond fresh art demarking Show aisles.
In what has become a highly anticipated September tradition, SEMA News is once again pleased to present the annual “35 Under 35” listing of rising industry talent. This marks the fifth anniversary of this special feature, and we think readers will agree that the young trendsetters profiled in the following pages once again prove that the future of the automotive specialty-equipment industry is in extremely capable hands.
For new exhibitors at the SEMA Show in November, the list of deadlines and paperwork to get done can seem quite daunting. Some of these elements can mean the difference between success and frustration, particularly for first-time exhibitors.
Nearly as old as the web itself, web survey packages have grown ever more sophisticated over the years—to the point where you can use them to essentially run your own, never-ending focus group online. Moreover, given that there’s a crowded market of web survey providers, many businesses find that they can satisfy all of their surveying needs with the free versions of these solutions—and never upgrade to premium offerings.
Results of the 2016 SEMA Board of Directors election are in, with Chris Douglas from COMP Performance Group, Kyle Fickler of Aeromotive Inc. and Les Rudd from Bob Cook Sales elected to serve on the Board. While Fickler is a current SEMA Board member who was re-elected into the group, Douglas and Rudd will join as the newest members of the Board.
While the term “lobbyist” may, in certain circles, conjure a less-than-flattering image of Gucci shoes, limitless expense accounts and golf vacations to Scotland, I can assure you as SEMA’s congressional affairs manager that this image bears little resemblance to the day-to-day life advocating for SEMA and its members. In their purest form, lobbyists represent companies and hard-working Americans before lawmakers and regulators. These advocates serve an important role in the lawmaking process by providing issue-specific expertise and explaining the impact and unintended consequences of legislation or proposed regulations to members of Congress and their staffs.
By definition, the SEMA Hall of Fame was created to recognize outstanding persons in the automotive specialty industry whose creativity, dignity, integrity, industriousness and accomplishments, on a national basis, have enhanced the stature of, and significantly contributed to, the industry’s growth. Established in 1969, the award is the automotive aftermarket industry’s highest honor.
Peter Treydte is the manager of the SEMA Compliance Center, where his role is to provide a bridge between SEMA members and the California Air Resources Board (CARB). Treydte spent more than 20 years working for a member company, where a large portion of his responsibility was making sure that products were emissions-compliant. As a result, Treydte has substantial experience in working with CARB. SEMA News recently spent some time with Treydte, during which he explained the basics of emissions compliance, including products that require testing, first steps and test vehicles, as well as the cost and time for the entire process.