When racing and the motorsports parts industry came under attack in 2016, SEMA members and race enthusiasts stood up and sent a clear message to Washington, D.C.: Don’t mess with our jobs and our passion! Racers, fans and the industry rallied around grassroots efforts to stop the U.S. Environmental Protection Agency (EPA) from prohibiting emissions modifications to motor vehicles being converted for racing and to pass legislation clarifying in federal law that this time-honored tradition is legal.
In what has become an annual tradition, Omix-ADA recently unveiled a project Jeep built in support of SEMA Cares, the association’s program benefitting children’s charities. The debut took place at the recent 50th anniversary SEMA Show in Las Vegas. After its unveiling at SEMA Central, the vehicle served as a dramatic conversation piece, raising vital awareness for SEMA Cares charitable efforts within the automotive aftermarket.
The SEMA Battle of the Builders (BOTB) has become one of the top competitions in the custom-car builder community, with more high-quality entries than ever. Interest in this year’s edition was at an all-time high, with more than 250 vehicles entered from all market segments, including trucks, hot rods, street rods, off-road, motorsports, sport compacts, luxury exotics and more. New this year was the Young Guns distinction for builders who were 34 years old and under. The competition was open to any builder with a display, feature or booth vehicle at the SEMA Show.
Although cyber threats on Fortune 500 companies make headlines, victims come in all shapes and sizes. Ponemon Institute, a Michigan-based research center dedicated to research on privacy, data protection and information security, found that 51% of surveyed CEOs reported experiencing a data breach not just daily but hourly.
The Bonneville Salt Flats is a unique land formation in northwestern Utah that beckons visitors from around the world. For racers, its surface is unequaled. The hard salt crust is perfect for both speed and safety. But there is a problem. The once 13-mile racetrack is now less than eight miles long due to salt erosion.
The core mission of SEMA is to help its members succeed and prosper, and a spirit of volunteerism permeates that mission. To grow the automotive specialty-equipment industry and address the broad range of issues facing association members, SEMA continues to rely on the vision and leadership of dedicated individuals from every industry segment who give freely of their time and energy for the benefit of all. In that spirit each year, SEMA bestows its highest honor—the Person of the Year Award—on an individual who embodies the association’s mission. For 2016, that person is Tim Martin of K&N Engineering.
There’s a reason why the tire and wheel section remains one of the largest display areas of the annual SEMA Show in Las Vegas. For consumers, tires and wheels continue to be one of the first, best and most basic ways to personalize a passenger car or light truck. Whether enhancing looks and stance from the get-go or breathing new life into a well-traveled vehicle, consumers love their wheel-and-tire packages. And through a variety of performance and style options aimed at every taste, the specialty-equipment industry stands readier than ever to fulfill their custom desires.
The SEMA Battle of the Builders competition has grown by leaps and bounds, and interest in this year’s edition was at an all-time high, thanks in part to more than 250 vehicles that were entered and the new Young Guns distinction for builders who were 34 years old and under.
As we have come to expect, the Show offered both the original and the improved, the ingenious and the astonishing, and it housed an unprecedented array of business possibilities and enlightening educational opportunities. Too, the Show this year was tinged with nostalgia and memories of the past, even as it was rich in optimism for the future.
Every year, the New Products Showcase serves as a resource for manufacturers to advertise their latest and greatest innovations. One of the top SEMA Show attractions for buyers and media alike, it’s no surprise that the number of entries this year surpassed 3,000 in 16 categories ranging from street-performance, racing and off-roading to mobile-electronics, interior and exterior products.