Exhibitors

Summit Prepares SEMA Show Exhibitors for Greatest ROI

Manufacturers may now sign up at www.semashow.com/exhibitor-summit
to attend the third annual SEMA Show Exhibitor Education Summit, taking place
April 2-4, 2012, in Las Vegas, Nevada. Presented by Show staff who know
first-hand how to best navigate the SEMA Show, the Exhibitor Education Summit
is an intensive program designed to connect exhibitors with key individuals and
provide participants with up-to-the-minute insights into the Show.

Getting the Most Out of the SEMA Show

About this product:

Exhibiting at the SEMA Show for the first time needn’t be overwhelming. With a little research and preplanning, any manufacturer—regardless of size or experience—can create an effective, sales-producing strategy and leave the Show with orders in hand and leads to pursue.

When the SEMA Show convenes at the Las Vegas Convention Center November 1–4, 2011, a new area devoted to First-Time and Featured Exhibitors will be housed on the east side of the South Hall’s upper level, and a full 80% of the hundreds of booths in that area will represent first-time exhibitors. The following list of 15 tips is intended to help those first-timers optimize their planning and increase their chances for the most successful SEMA Show possible. And they are also excellent reminders for veterans of SEMA Shows past.

SEMA Members may get this content for free!

Regular Price:

$1.99

My First SEMA Show

About this product:

If you’ve never been an exhibitor at the SEMA Show, it’s hard to know exactly what to expect. That was especially true for Mike Poore, president of Feed Master, who literally signed up to exhibit the day before the 2010 SEMA Show opened.

He was able to purchase a 10x10-ft. booth due to a cancellation, but that meant he had less than 24 hours to pack his display, drive from Arizona to Las Vegas and then set up his exhibit. Despite the challenges, Poore was able to establish contacts with both domestic and international buyers, grow his brand and get media attention for his invention. In the following interview with SEMA News, Poore offers his advice to this year’s class of freshmen exhibitors.

SEMA Members may get this content for free!

Regular Price:

$1.99

Profitable Partnerships Globally

About this product:

Nearly 25% of all buyers expected at the 2011 SEMA Show will come from more than 100 nations outside the United States.

Registration is strong from buyers from countries and regions around the world, including Canada, Mexico, Australia, Brazil, China, Germany, Scandinavia, the United Arab Emirates, Venezuela and the United Kingdom. SEMA offers a variety of programs and resources to link Show exhibitors with these international distributors and retailers.

SEMA Members may get this content for free!

Regular Price:

$1.99

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